Even a world-class athlete needs time to chill. That's the idea behind the Oakley safe house: a 10,000 square foot oasis built inside the London Design Museum. Its where athletes can get away from the competition, relax, have a meal, and custom-build Oakley eyewear that goes way, way Beyond Reason. Have a look inside.
How does a man with two prosthetic legs summon the heart and audacity to believe he can become an Olympic athlete? The answer is in the new issue of Oakley's "One Icon" iPad magazine, available now for free download on iTunes.
In fact, the newly released Beyond Reason issue of One Icon is jammed with answers and stories about the Oakley athletes in London.
Why does hurdler Lolo Jones have so many Twitter followers?
Why is two-time defending gold medalist Kerri Walsh called "Six Feet of Sunshine"?
How can Oakley's relentless approach to sport, science and design be defined with just two simple words?
Boston Red Sox designated hitter, David Ortiz made history by hitting his 400th career home run. He is only one of 49 players in Major League Baseball history to reach this mark and only one of eight to do so in a Red Sox uniform.
LPGA golfer Ai Miyazato shot an impressive 12-under par to win the Walmart NW Arkansas Championship for her second LPGA tour win of the year and the ninth of her six-year career on the professional tour.
Check out some of the best photos from our first week of competition here in London. There have been some awesome images from around the city and inside the Oakley Safehouse at the Design Museum in London. Be sure to view some of the best of the best...