Outlier Indoors, the Grid Linen Collection

Email sent: Dec 3, 2013 5:14 pm
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Hey Everyone,

Wintertime is nearly on us here in New York and for better or worse that means it's time to take Outlier indoors...
The first Outlier Indoors product was a bit of a Trojan Horse, our Grid Linen Towels were born between the beach and the backcountry, but damn did they make themselves at home in our apartments pretty quick! It became clear that we didn't just stumble on a better lightweight and packable towel, but a better towel for every day of our lives. The extra large size is really a beach or picnic blanket, while the large is equally at home in the bathroom as it is on the sand. The medium is perfect for packing into the backcountry, and the new small size is pocketable and can take you anywhere.
The key of course is the material. Linen has the wonderful ability to absorb moisture while remaining dry to the touch; the three dimensional grid weave complements it perfectly by maximizing the surface area. The result is a far lighter and thinner towel that feels and performs better than cotton. We loved the Grid Linen fabric so much we got busy creating a couple more products for those lazy days where halfway decent is about as dressed as you need to be.
The Grid Linen Bathrobe is a clean counterpoint to those overweight terry cloth behemoths that give bathrobes a bad name. Lightweight and breezy with a dry touch, deep pockets and a full coverage hood. This is basically a highly optimized performance garment - if your idea of performance is straight up lounging in style.
We like to think of the Grid Linen Shorts as the blogger shorts. A garment worth putting on even if you get paid to f around on the internet in your underwear all day. Lightweight and packable so they're perfect for use around the house or traveling. Not only are they a joy to wear, but you also no longer need to stress about getting halfway decent when the pizza delivery shows up. 
As for those of you who just want to grab a towel and head for the beach, for a limited time we've got a Swim Pack going - a large Grid Linen Towel and a pair of Three Ways for $188. Let's go!

All the best,

Abe, Tyler and the Outlier crew

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