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Redefining what is precious

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Jack de Boucheron Ultime, the jewelry icon reinterpreted in a unique material
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With the Jack de Boucheron Ultime capsule, Claire Choisne pursues her exploration
of what is considered precious by introducing a material that defies
the established conventions of the High Jewelry sector.
Cofalit is a type of industrial byproduct considered an unrecyclable material. 
From this point forward, the crude, intensely black-hued, «final material» joins
the jewelry sphere, expressing a strong message: that even what is considered useless
can have value and redefine what we consider precious.
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visuel1
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«Cofalit is the complete opposite of what is considered precious
in the collective imagination. I appreciate the radicality and aesthetic
appearance of this recycled industrial byproduct, which has reached
the end of its life cycle. I took inspiration from the fact that this material
is deemed to have no further utility. I wanted to restore its value
in a lasting way through this capsule collection.»


- Claire Choisne, Creative Director -
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please consult our personal data privacy policy by clicking here.
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Jack de Boucheron Ultime,
the jewelry icon reinterpreted in a unique material
Boucheron
header
titre
With the Jack de Boucheron Ultime capsule,
Claire Choisne pursues her exploration
of what is considered precious by introducing
a material that defies the established conventions
of the High Jewelry sector.
Cofalit is a type of industrial byproduct
considered an unrecyclable material. 
From this point forward, the crude,
intensely black-hued, «final material» joins
the jewelry sphere, expressing a strong message:
that even what is considered useless
can have value and redefine
what we consider precious.
cta
visuel1
description
texte
gif
picto
«Cofalit is the complete opposite
of what is considered precious
in the collective imagination. I appreciate
the radicality and aesthetic appearance
of this recycled industrial byproduct,
which has reached the end of its life cycle.
I took inspiration from the fact that this material
is deemed to have no further utility.
I wanted to restore its value in a lasting
way through this capsule collection.»


- Claire Choisne, Creative Director -
nos services prendre rendez-vous
nos boutiques contacter par email
haute joaillerie
joaillerie
mariage
horlogerie
logo
facebook instagram twitter
To ensure the receipt of our e-mails, please add
[email protected] to your address book.

You received this e-mail, because you are a client of Maison Boucheron
or because you have agreed to receive promotional e-mails from us.

If you no longer wish to receive e-mails from Boucheron,
you can unsubscribe by clicking here.

You have the right of access, modification, deletion, opposition
to the treatment, limitation and portability of your personal data,
which you may exercise at any time by contacting
Boucheron's Customer Service by clicking here.

For more details about the handling of your personal data and your rights,
please consult our personal data privacy policy by clicking here.
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