ADAY

A quick note about the Something Borrowed Shirt

Email sent: Mar 28, 2019 2:02 pm

Is this your brand on Milled? You can claim it.

Hey ,

We’re writing to talk about our bestselling Something Borrowed Shirt. The one that’s so popular it’s (almost) always sold out.

Here’s the good news: this staple is currently in stock in moss green + stripes.

But we get it, waiting isn’t always easy. This year, we’re prioritizing our bestsellers in an effort to reduce pre-order times. As a young company, maintaining inventory is one of the greatest challenges we face, but we promise this year it is one of our biggest priorities to tackle. 

Here’s our suggestion: These items are so popular that future batches often sell out before we receive them, which means the best way to reserve your Something Borrowed is to place an order ASAP. It’s a little like standing in line for those hard to get concert tickets or ordering your lunch on the sweetgreen app. :)

As always, we can’t thank you enough for your patience as we grow. If you have any other questions or suggestions, just hit reply. 

xo,
Jess

JESSICA LAWRENCE
ADAY concierge

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We wanted to simplify our wardrobes, so we set out to create a new standard for clothing that lets us do more with less. And, we do it in a way that is conscious. To us, that means our clothing is technical We work with engineers around the world to find and create technologically advanced fabrics, each inspired by our favorite silks and other classic fabrics and chosen for their superhero powers (from thermo-regulation to wrinkle release). We hand-pick every factory for their innovative perspective and technology expertise, so we can use world-class construction techniques for longer lasting garments and to get the details just right. Our mission is to create clothing of our future. seasonless We’re inspired by these staples in our wardrobe — the pieces that just work, whatever the weather or occasion. Instead of buying another piece when the temperature changes, we’ve reinvented these staples to be more beautiful and versatile than ever before. sustainable We want to change the way people shop. We believe owning truly versatile clothing means you can buy fewer things, because each piece enables you to do much more. We feel passionate about creating pieces we’ll keep and wear season after season.

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