Genetic Trunk Show Tomorrow, New Arrivals, and Our Denim Brands at Alys Grace

Email sent: Jan 30, 2013 12:52 pm

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Hello Dear Customers!
In This Issue
Genetic Trunk Show, this Thursday, January 31 in Menlo Park
Our Denim Brands
New Arrivals
Genetic Trunk Show, this Thursday, January 31 - GET 20% off!

We are sooooo excited about our first DENIM TRUNK SHOW of the spring season at our Menlo Park location. Peter, our hunky VP of Sales from GENETIC, will be here to describe the fits, fabrics, washes, and to special order anything we may not have in stock especially for you. He's bringing some of his fashion styles we may not have ordered for the store. This is a great way to see the extended collection, to meet Peter who helps us pick styles for our assortment each season, AND GET 20% OFF YOUR GENETIC DENIM PURCHASE the day of the trunk show!* We will be serving cupcakes and champagne, so come hang out with us Thursday afternoon!

Genetic is a premium denim line with innovative washes of Italian, Japanese, and Turkish denim. They are known for the soft hand of their fabrics and according to them "denim looks as it should, yet the jeans retain a polished, lean look and drape, with the weight varying according to style and season. The core of the brand is driven towards delivering product that resonates with the denim customer, while reflecting a fashion forward perspective. Genetic Denim creates unexpected shapes and silhouettes, using the familiar fabric for every element of the ensemble for the present and future."

Here are some of the fashion styles Peter will be bringing with him: 


Genetic Stem HeritageGenetic Ava Lolita Genetic Stem Sparrow

We also have additional styles currently on the floor to choose from. See below picture for some of them (left to right):

1) Daphne Back Zip in Old Soul ($231)- amazing looking light wash with oh so little distressing. Looks worn in, but not contrived for you fashionable but subtle gals, hip back zipper at back of leg hem.

2) Shya Regular Rise Skinny in Pop ($238)- deep blue denim in super soft fabric that feels like pajamas. Legging like feel and super comfortable

3) Daphne Back Zip in Jailhouse black ($231)- subtle tonal stripe, looks solid black; hip back zipper at back of leg hem.

4) Shya Regular rise skinny with rips ("blue venom" wash) ($220)- for those wanting a skinny with not so subtle distressing. Love the worn in look of this lighter wash for spring.

5) Stem mid rise skinny in black pearl ($198)- A very polished looking black skinny. Love the mid-rise fit.


Genetic Denim Styles


*20% off discount is only valid Thursday, January 31st for Genetic Denim items purchased at the trunk show in our Menlo Park store.

Our Denim Brands
In addition to Genetic, which you hopefully will some see on Thursday at our Menlo Park store, we have the most amazing denim brands! Here's a sampling of our denim assortment in various brands (AG, Mother, and JBrand only in Menlo Park):

Classic Blue Denim washes: (pictured left to right)
  1. AG Denim Stilt in Destroyed Wash $225
  2. Joe's Jeans Vintage Reserve Skinny in a light destroyed wash $165
  3. AG Denim Aubrey Skinny Straight in medium blue wash $172
  4. AG Denim Tomboy in 5 Year wash $188
  5. DL1961 Angel Ankle Skinny in Lombard (medium blue) $168 - new fabric with a touch of silk for amazing comfort!
  6. Joe's Jeans Vintage Reserve Skinny in a medium blue destroyed $165
In Stock Denim Styles

Colored/Fashion Washes in Denim
  1. Paige Skyline Ankle Peg in Peacock $189
  2. Mother Denim Looker in Atomic Pink $196
  3. Joe's Jeans mini cord skinny in "tie dye" plaid $169
  4. DL1961 Grace High Waist Slim Straight in Aruba $178
  5. JBrand Mid-rise Skinny in loganberry $198

  Colored Jeans in stock  

New Arrivals
Spring is starting to roll in! Here is a smattering of our New Arrivals of casual wear. We also have great new arrivals in our collections, but in keeping with the denim theme, I'm showing you our more casual options. Pictured left to right:
  1. Michael Stars Striped Wide Neck Pullover Sweater in Mint/Navy $118, Joe's Jeans Skinny in medium blue destroyed $165
  2. Michael Stars Rebecca Stripe Dress $148 (also available in red) 
  3. Ella Moss Striped Baseball tee in Mint Stripe $98, Current Elliot Buddy Trouser in Dirty White $188


michael stars mint chip sweatermichael stars rebecca  ella moss sam stripe baseball with current elliot buddy trouseella moss sam stripe baseball with current elliot buddy trouser    

Come see us soon, especially on Thursday for the Trunk Show at Menlo Park. Enjoy cupcakes and champagne and especially enjoy that 20% off any Genetic purchase (during the trunk show only).



Tiger and the alys grace Team  
Almanac Readers' Choicealys grace
899B Santa Cruz Ave  
Menlo Park, CA 94025

1350 Burlingame Ave
Burlingame, CA 94010

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Alys Grace | 899B Santa Cruz Ave | Menlo Park | CA | 94025

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