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Why We Love the Spirit of Halloween

Sharing a Letter from our Chairman & CEO

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Sharing a Letter from our Chairman & CEO
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This Halloween, neighbors will once come together as neighborhoods and become the focal points of community celebrations.

If you check out TV shows and movies this time of year, you’ll find plenty designed to send shivers up your spine. A quick glance at what’s available on the streaming channels reveals a smorgasbord of horror flicks. Many theaters are also serving up big-screen tricks and treats. But spooky shows are just one part of this annual celebration.

Those of us of a certain age have vivid memories of creating our Halloween costumes, collecting bags of delicious treats from our neighbors, and dressing up and parading around school. We visited haunted houses and played tricks on neighbors by ringing doorbells and, on a few occasions, hiding in the bushes instead of seeking treats!

Today, the traditional Halloween traditions persist, but it’s become – at least in our eyes – even more of a community-wide occasion that starts weeks before Oct. 31. It’s one last opportunity before fall turns into winter to connect with neighbors and fellow citizens in the spirit of spookiness and fun.

Neighborhoods as focal points

Halloween’s impending approach got us thinking about how important neighborhoods are to this annual tradition, and how, unlike any other holiday, they are the focal point. It starts when neighbors start decorating their porches and lawns at the beginning of the month and ends on the night costumed kids go door-to-door in search of tricks or treats.

This year, community celebrations are extra special. For the first time in years, most of us will be comfortable celebrating a full-on Halloween, both outdoors and indoors. This means that most people are excitedly doing all they can to welcome back this special time of year when giving treats to kids, from festooned homes, is also a treat for adults.
How is your neighborhood coming together to celebrate Halloween? Share you story for an upcoming Celebrations Pulse.
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Returning to the suburbs and taking in the sites

Ron, one of our associates who grew up in the suburbs but lived in New York City for over 20 years, moved back to the suburbs over the summer. He’s a runner, and he’s already feeling the joy of Halloween. He noticed that once the calendar turned to October, many homes on his running route got festive for the holiday.
I was floored by how many houses had turned their trees into ghosts or had carved pumpkins in the front yard. Suddenly, it seemed that each house was creating its own Halloween environment. And the funny thing is, as I run, I pass each of the houses, and sort of grade them on a scale of 1 to 10. Let’s just say that I haven’t given any scores below seven since they all look so great! I can’t believe how many creative ways you can use a coat hanger, a sheet, or variations of carved pumpkins. I saw a pumpkin that was whittled to like a basketball, and it looked so real, I almost went over to dribble it.
Ron said it has been a memorable experience taking runs this fall and taking in all the decorations.
For the first time in a long while, I am excited for Halloween. I think that just goes to show how important it is to be in a welcoming environment where all the neighbors go all out. It’s almost like Christmas and the holidays. And despite all our differences, you get that sense that we’re all doing this together.
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The many ways to celebrate Halloween

Celebrating Halloween with your neighbors can take on many forms outside the traditional decorating and trick-or-treating. We’ve read about neighbors getting together with their furry friends for a best-costumed dog or cat contest. And some even have a contest for parents who don the best get-ups. And, of course, we can’t forget the house parties!

For those of you who think Halloween is just for kids, give it a try and “roll with it”! Join in on the fun by wearing a pirate hat or another costume to work. Or deck out your cubicle with cobwebs and jack-o-lanterns. Others around you will have fun – and we promise you will enjoy it, too!

We hope that the days leading up to Oct. 31 are full of fun and festivities for you and everyone around you. And that your Halloween is safe and productive – particularly when it comes to trick or treating!
All the best,

Chris and Jim
Chris Jim Jim
Pregnancy and Infant Loss Awareness Month

October is National Pregnancy and Infant Loss Awareness Month, a way to bring attention to the unique grief of bereaved partners and demonstrate support for those who have suffered such a tragic loss.

With as many as 20% of pregnancies ending in miscarriage and 1 in 160 ending in stillbirth, it is likely you or someone you know has dealt with this emotional and stressful event. And yet it’s still often referred to as the “silent sorrow” because so few people feel comfortable talking about it.

Last week, our friend and Modern Loss co-founder Rebecca Soffer hosted an online event that offered tips on comforting someone who has experienced pregnancy loss. She was joined by Erica McAfee, the founder of Sisters in Loss, a maternal child health education company where Black women share their stories about pregnancy and infant loss, and infertility.

You can watch their conversation here.

The importance of mentorship

Thursday, Oct. 27, is National Mentoring Day, the perfect time to reach out to anyone and everyone who has helped you with your career. Remember to use your power to make their day special. Send a text, email, or ecard to express your gratitude for everything they’ve done to make you who you are today.

Mentorship is important beyond work, too. Jim was reminded of a conversation he had with Illana Raia, the founder of Être Girls, which connects girls with inspiring role models. During a recent Celebrations Chatter podcast, she told him about how mentorship changes the lives of young women. In fact, her organization recently surveyed school-age girls and found nine out of 10 girls interested in science, technology, and math said they’d take on tougher goals if they had a mentor encouraging them. Eight in 10 said they’d be more likely to raise their hand in class if they had a mentor supporting them.

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Our talented community

Earlier this month, we invited our community to submit an original painting of flowers as part of our collaboration with, which turns hobbies like painting into fun group activities at bars and restaurants. You did not disappoint! More than 250 impressive paintings were submitted.

We now invite you to take a look at our community’s incredible creativity and vote on your favorites here. The painting with the most votes will win a $150 gift card from our family of brands and receive royalties when the art is used in a class.

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Experiencing different cultures helps us find new ways to connect with others and can teach us a great deal along the way. In the second part of Jim’s conversation with Ambassador Attallah Shabazz, she shares how a trip to Belize changed her outlook on the world and her attitude toward life.

In this week’s Celebrations Chatter, Ambassador Shabazz talks about how she approaches her international work with trust and respect, building relationships and community in the process. You can listen to the full conversation on Spotify and Apple Podcasts.

How have you tried to broaden your perspective? Share with us at [email protected].

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Worth Media is doing a Worthy 100 list for 2022 and inviting the community to contribute. You can nominate people who made the biggest impact this year and also suggest ideas for the Best Gift Options of 2022.

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celebrations pulse
celebrations pulse
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Related articles that caught our eye
Written by our Founder and CEO, our Celebrations Pulse Sunday Letters aim to engage with our community. From sharing stories to welcoming your ideas, we want to help you to express, connect, and celebrate the important people in your life.
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