Our products now sport new names and looks: check out DCKAP's product rebranding and learn how they came to be
It may be the shortest month of the year, but February rarely fails to be eventful in its own right. This year, we bring you some interesting updates from DCKAP itself: a move that has been months in the making.
Cutting to the chase: we’ve done some rebranding, namely for our products.
Over its many years of innovating, DCKAP has grown to become a single point for B2B distributors to address their digital commerce needs, and it was time that our branding evolved to reflect the same story. So:
Cloras is now DCKAP Integrator
flexiPIM is now DCKAP PIM
vizB is now DCKAP Analytics
Aside from now being consolidated under the orange rhino’s umbrella, the names have been selected to be more intuitive to the role they play in easing B2B eCommerce hurdles. This nomenclature will also be applied to all B2B digital commerce products to be released going ahead.
With this, our products and solutions are now even more aligned our core mission of helping B2B distributors achieve profitable growth.
Karthik Chidambaram, Founder & CEO, DCKAP shared more in his LinkedIn post (we'd love to hear your thoughts in the comments!).
What better point than now to send some appreciation your way: your support and feedback has played a crucial role in shaping us into who we are, and motivates us to continue challenging ourselves to do even better. Thanks for having be a part of your digital commerce journey.
Onwards and upwards! Vibha and the DCKAP Community
DCKAP, 1901 E Palm Valley Blvd, Suite 109, Round Rock, Texas 78664, United States
