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How to gather feedback without being annoying

Learn how to increase your word of mouth coefficient to build for long-term growth and improve retention metrics

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Learn how to increase your word of mouth coefficient to build for long-term growth and improve retention metrics
July 2021 Lucky Orange Newsletter
How can session recordings help you follow prospects through the funnel?

Our customers consistently surprise us with new, creative ways of using Lucky Orange tools.

In this month's featured article, we're talking specifically about how sales teams can use session recordings to improve their performance. 

Whether evaluating how a specific prospect interacts with your content or figuring out why top of funnel traffic isn't completing an interest form, conversion optimization tools are a must-have when trying to convert traffic into revenue.

Happy tracking,

The Lucky Orange Team

How to increase sales using session recordings

The more you know about your sales prospects, the more tightly you can tailor your pitch and your chosen communication channels.

Learn which signs of struggle matter in a recording and how to judge where and when a visitor is clicking during their journey—so you can tailor your pitch and close more business.

Read more

Other goodies

How to measure and drive word of mouth acquisition
(via Reforge)

Though increasing your brand's word of mouth reach is an obvious goal, how can you know if you're succeeding?

With an increase in restrictions around cookie-based advertising, word of mouth continues to be a key part of traffic for brands looking to grow. 

This great article from Reforge provides a framework for measurement and strategy for applying the word of mouth coefficient to a variety of industries.

A five-step guide to gathering customer feedback without getting in their way
(via Lucky Orange blog)

Your want more feedback from your customers, but you don't want to be annoying. 

How can you balance these opposing forces to help you better understand what's going on in the website experience? 

Here's your five-step process to building a feedback loop that gets the job done.

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Each month, the Lucky Orange team shares conversion optimization strategies with its global audience of growing businesses, agencies and enterprises.

Have an idea for us to discuss? Just reply to this email.
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