There is a problem with driving a MINI. For decades, we've been getting reports of motoring addiction. Rumors swirled during our Monte Carlo days, but recent studies show it's an affliction common to MINI drivers, and once developed, can be nearly impossible to overcome. A test drive is often the gateway — when an average driver first pilots a MINI, they become hooked, for life. The motoring addiction results from a complex mix of physiological and psychological factors, usually triggered by high speeds, an endorphin rush and general feeling of roadway superiority.
The only known treatment is motoring therapy. Depending on the severity of the addiction, intensive motoring therapy sessions may be recommended for up to several hundred miles per week. Our Freestyle Driving Guide outlines a variety of motoring tips & techniques to employ during your sessions. Mastering these techniques will help you cope with your addiction and transform bad habits into much more desirable bad*ss habits, per the list below. There is one side effect — that is, becoming a seriously bad*ss motorer.
Think you could benefit from motoring therapy? Feeling experimental? Or just need your fix? Talk to your dealer for a motoring consultation and a test-drive.
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