MUJI EU
MUJI EU

MUJI Life from Sam Hecht, Product designer

Email sent: Aug 27, 2021 2:19pm
                                                           
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MUJI Life: Designer Series

We will share monthly features from this London based designer to discuss his insight on MUJI products, philosophies and his take on MUJI Life.
Found MUJI Life vol. 10

Since 2003, MUJI’s world designers have been ‘finding MUJI’ around the world. They have sourced products that do not always need to be re-made but simply to be re-introduced with greater clarity and sold at reasonable prices. This activity was made concrete by MUJI art directors while visiting China in 2011. They witnessed a culture that was still predominantly ‘handmade', where items of everyday life had been modified to work better or more simply.

The initiative was given the official title, ‘FOUND MUJI’, and resulted in a continuously curated selection of items that are made locally but acknowledged for their usefulness that is applicable more widely. In some ways this is how I too continually look at the world we live in – not through the global world of mass-production and distribution, but to the local world where everyday items often mean more to us. MUJI sees part of its mission to reflect some of these often overlooked items (eg. brooms, slippers, containers and small furniture items) and offer them back to us with simpler colours and honest materials.
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