An Air Forged Tomorrow

Email sent: Sep 4, 2013 4:39 pm
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Hey Everyone,

Outlier is about making clothes you can wear most every day; clothes you can wear nearly anywhere and clothes you can wear near to forever. When it comes to shirts, well we love a great oxford, but could we take it the next level and make a better oxford?

With our Pivot Sleeve pattern we'd already created a shirt that moved better, but could we make a cleaner oxford that no longer showed sweat?  Could it handle chance encounters with grit and coffee without getting dirty? Cotton shirts are the softest right before they fall apart, could we make an oxford that was both stronger and softer at the same time? Could we make a UV resistant, breathable oxford to protect us in comfort? Yes, yes, yes and yes. We just needed to engineer the right fabric, and get down to sewing.

Better. Stronger. Softer. Cleaner. The oxford cloth button down shirt, reengineered for a 21st century way of life. The Air Forged Oxford from Outlier

The men's version is available now and ships tomorrow in White, Red, Light Blue, Light Gray, Bluetint Gray and Rich Blue. $98.
The women's version is available for pre-order in White, Bluetint Gray and Rich Blue; ships mid-September. $98.
All the best,

Abe, Tyler and the Outlier crew



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