Revive Social
Revive Social

10 Twitter tools to simplify your marketing 🐦🧰 (also: how to create your brand identity)

Email sent: Nov 27, 2019 4:45am
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Vertigo Studio
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Hey there,

It's Karol, from Revive.Social.

Here's what's been going on in social media lately:

Twitter all by itself can already be quite a handful! But did you know that you can use other, third-party tools to make your Twitter efforts more bearable? There are at least 10 different tools that you should get familiar with to get more bang for every minute you spend on Twitter. There are tools for analytics, tracking your followers, automating your posts, staying on top of trends, discovering new and popular hashtags, and much more. Here's the complete list of 10 Twitter tools you should know.

Your brand identity communicates to your audience the tone and personality of your business. Basically, your followers only want to be surprised by you to an extent, and, for the most part, they want to be comfortable with what they can expect and what you're about. Crafting and then conveying your brand identity is key to that. Here's a guide on how to create a consistent brand identity to boost your social media visibility.

With your brand identity out of the way, now let's talk brand aesthetic. A brand aesthetic refers to the visual look or appearance of your content. Having a consistent brand aesthetic does a couple of things for you. First, it plays to the same follower-expectation thing. But perhaps even more importantly, it makes your everyday work easier. With your brand aesthetic figured out, you no longer have to worry about, say, what style of update to post on Instagram today. Instead, you can just fire up your favorite content tool, put something together based off a template and have it up in no time. Here are 6 tips for creating a social media brand aesthetic.
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Cheers,
-Karol
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