RVCA is proud to introduce PVSH/FRESH, a series of jeans designed and created for the everyday rigors of skateboarding. Featuring a blend of natural cotton and synthetic denim blend, PVSH/FRESH jeans fully embody the RVCA Balance of Opposites ethos. The natural cotton fibers provide traditional workwear appearance and durability while the synthetic denim blend provide moisture-management properties that transport perspiration away from your body to keep you cool, dry, and fresh.
ON THURSDAY JUNE 27TH RVCA LOS ANGELES HELD A PARTY IN HONOR OF ANP ARTIST SAGE VAUGHN's NEW BOOK "THE ART OF SAGE VAUGHN". SAGE DRESSED UP THE SHOP WITH AN ART INSTALLATION AND A NEW WINDOW DISPLAY, Yeti Beats PROVIDED MUSIC AND PABST SUPPLIED REFRESHMENTS. THE NIGHT WAS A BLAST.