Shinesty
Shinesty

Sooo we made a biiiig mistake

Email sent: Feb 26, 2021 10:24am
We owe the Irish population an apology
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…effective immediately.
 
Shinesty

Every St. Paddy's Day, we send this email. No matter what your plans are, you should know about the biiiiig mistake we made a few years ago. 

But you bet your sweet ass we made it again.

Without further ado...see anything wrong here?
The Blazer We Messed Up On

Neither did we.

So, we proudly posted this St. Paddy's blazer on Facebook and retreated to the couch to crack a cold one.

Then, we checked the comments...

The Big mistake men's blazer

As it turns out, four-leaf clovers have absolutely nothing to do with St. Paddy's Day. And, to answer your question, yes, the design team was immediately let go. 

Get This Four-Leaf Collector's Item
Because We're Not Making It Again*

We were on a Lucky Charm marshmallow bender when we created that and thought the "Luck of the Irish" was with us. So we doubled down and made a matching wrap dress. 

The big mistake women's adjustable wrap dress

We truly don't know who to thank or block here. We just hope everyone's feeling better with that off their chests.

We Missed The Mark With This Wrap Dress

Luckily, we have shamrock designs too...

But leave it to the trolls to remind you no one is safe from criticism.

Shamrock matching skirtalls and suit
Be Nice To Our "Irish" Models

Some of you were interested in a different type of merchandise...

We'll sell him to you leslie
The Man Comes With The Jacket, Leslie
Some of you just wanted to speak your mind...
The Irish goodbye men's unisex st paddys overalls
OOOOOOO, BURN
Whether you're going out, staying in or just love green shit, help us get rid of our biggest mistake. Spend $99 on St. Paddy's apparel and get a FREE metal koozie.
Spend $99 on st. paddys apparel and get a free metal koozie

*we totally will make The Big Mistake again, year after year until you all stop buying it.

Let's Feck
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We're at 1990 57th Ct. N, Boulder, CO 80301
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This extremely tasteful, hand crafted, organic, non-gmo, vegan, gluten free email was designed by Dain and written by Paige. If you're down here looking for advice, I can't help you, we're all misfits here. But if you want to know how much food coloring is too much food coloring, just respond directly.

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