The BroBasket
The BroBasket

If it's not measured, it's not managed

Email sent: Sep 4, 2020 7:45pm
And did someone say 3 DAY WEEKEND!!!!!?
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Your Weekly BroBasket Check-in
Who doesn't love a 3 day weekend!?

Shadow
Happy Labor Day!

Here’s What’s New in BroBasket-Land:

Those of you who have been BroBasket fans for a while now, may remember when we used to send monthly newsletters. And if you remember them, then you’ve probably also noticed that they stopped popping up in your inbox a few months back (raise your hand if you only just noticed, now that we pointed it out!✋) Well guess what? They’re back baby!

 

Like the good old saying goes, if it doesn't get measured, it doesn't get managed. And when measuring the performance of those emails, turns out, they weren’t really generating results (at least that’s what Google Analytics says). So we put a pause on them to rethink our strategy. And now we have one. So … in addition to these weekly emails, keep an eye out for our monthly newsletter. Each month we’ll feature a certain theme and we'll put a few BroBaskets on sale that fit that theme (September is New Dads Month!). As loyal BroBasket fans, you’ll be the first (and only ones) to know which awesome gifts go on sale! The coupon code will be in that one email and won't be shown or featured anywhere else.

 

And though we basically scrapped the whole format of the old newsletter, there is one piece we decided to keep: the monthly holiday snippets that so many of you enjoyed. After all, we don't want you to be confused on Sept 19th when randomly everyone around you starts talking like a pirate (September 19th - International "Talk like a pirate" day).

Shadow

On The Personal Side:

Now that Labor Day is finally here, the BroBasket family is busy making plans for how to spend the long holiday weekend.

James is planning on taking his little girl on her first bike ride to the beach. He’s been looking forward to this daddy/daughter moment for a while, and this weekend seems like the perfect time to do it.

 

Kenneth is still enjoying paternity leave, so in addition to buying a brand new (used) dad-mobile this weekend, he’ll be chillin’ at home with his wife and baby daughter. It’s a bit strange not having him in the office, but we’re keeping plenty busy and things are still running smoothly with him gone.

 

Finally...Remember a few weeks ago we told you that Mauricio came out of COVID quarantine with a new girlfriend? Well it’s still going strong – so strong, that after seeing Kenneth with his newborn, and James with his almost 1 year old, he thinks he might finally be ready to start a family of his own. Apparently, he may have recovered from the Rona, but now he’s got a serious case of baby fever. Upon hearing this revelation, Mike was NOT having it. He had just one bit of advice for our boy Mauricio: “keep that s*%t in your pants.”

Shadow

Well there you have it. Enjoy the long weekend guys! Stay safe, keep your guard up against the Rona, and find a way to have some fun. The summer may be coming to end, but there’s still plenty of 2020 to go!

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The BroBasket 651 Via Alondra Suite 704 Camarillo, CA 93012

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