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The Ride: Here is A Little Something To Get You Over The Hump

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[ Living ]

Well, call me Little Bo Peep, because I want all these sheep! Lynn McKay, living the shepherd dream, is a Canadian sheep rancher who raises Suffolk sheep. Who can run a sheep farm properly without sheep dogs? Border Collies Ben and Katie keep the whole crew in shape, and by whole crew, I mean sheep and people. Learn More>>

The Range Rider

[ Food & Drink ]

As you can imagine, when I stumbled upon Professional Chef and Cowgirl Jill Bosich’s Instagram, covered in images of the most delicious looking cuisine, I drooled like a begging dog on its owner’s thigh. Lucky for my fellow food lovers and I, Jill uses her IG page and The Range Rider website to post recipes of mouth-watering dishes for us to try at home. Learn More>>

The Iconic Burns

[ Gifts & Things ]

Burns is a family business that first opened their doors in 1876, a date closer to the founding of our nation than to current day. For reference, outlaw Johnny Ringo was still alive at the time of its inception. Today, you will notice some of their hats on the hit drama Yellowstone, as well as worn by pop star (once country singer) Post Malone. Learn More>>


What a fabulous week with the Idaho School for the Deaf and Blind kids! Higher Ground couldn't have more fun with a crew. There were many smiles from the kids who are always so excited to share their stories of skiing back with the other students. It was a great time with Higher Ground staff assisting young people of varying ages and abilities in skiing. Learn More>>



Outlaw Cologne

Outlaw Cologne

8 Seconds Cologne

8 Seconds Cologne

Leather Private Reserve Cologne

Leather Private Reserve Cologne



We started Tru Western last year for people like us - those who live for western products and adventure. When creating the website, we wanted a program that provides our loyal customers with discounts, exclusive offers, and a community to be apart of. Make sure to join our loyalty program in the bottom left-hand corner of our website. You won't believe all the benefits you'll receive and the best part? It's absolutely free! Learn More >>

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