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The Ride: Independence Day

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Cowboy President

[ TV & Film ]

Sometimes referred to as the “cowboy president”, Ronald Reagan is well known for the president side of that title, but most don’t know quite how deep his cowboy blood ran. A fixture in Hollywood before his political career, Reagan starred in some 69 films with a few in western genre. He once stated that “acting didn’t feel like a job...it was more like playing cowboys and Indians.”  Learn More>>

Ragged Old Flag

[Music ]

Back in 1974, the singer Johnny Cash was reflecting on the emotional scares and divisions that the Watergate scandal had left on the country. In response he wrote Ragged Old Flag as a rallying cry for unity under the common symbol of the flag and America’s determination to weather many storms over the course of history. This 4th of July we are all patriots celebrating a whole nation and its determination to be one. Learn More>>

Cowboy Christmas

[ Rodeo ]

For people who rodeo, Independence Day it’s not quite the same relaxing vibe as some.  This time of year, “Cowboy Christmas,”  is known for the abundant number of rodeo competitions that can be attended and the amount of money up for grabs for those willing to hustle all around the Western US. It's fitting that the St. Paul’s Rodeo in Oregon has become famous for acknowledging the winter holiday by displaying Christmas trees in the arena.  Learn More>>

HIGHER GROUND #4OTHERS

Did you know June is Great Outdoors Month!? Higher Ground has been living it to it's fullest without even knowing! Here's a look back at some of the amazing outdoor fun they have been having with their local WRV participants this month. Higher Ground has a TON of different activities to keep everyone busy outside from disc golf, paddling, hiking, outdoor exploring to social hour at Ketch'em Alive! Learn More>>

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TRU REWARDS

We started Tru Western last year for people like us - those who live for western products and adventure. When creating the website, we wanted a program that provides our loyal customers with discounts, exclusive offers, and a community to be apart of. Make sure to join our loyalty program in the bottom left-hand corner of our website. You won't believe all the benefits you'll receive and the best part? It's absolutely free! Learn More >>

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