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The Ride: Picture Perfect Rides

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New Heights

[ PBR ]

New heights and a record were set this past weekend in the bull riding world! Riding is impressive when someone makes 8 seconds, but to see a record-breaking ride is setting a whole new standard. Jose Vitor Leme rode the bull Woopaa for the highest score ever recorded in the Professional Bull Rider’s history. Records are meant to be broken, and Jose Vitor Leme did it in style.  Learn More>>

Inside Pets

[Living ]

Some pets just prefer to be inside with their families. Well, a horse named Grey has proven that inside pets aren’t always a good idea. Three-time Amazing Race competitor and cowboy Cord McCoy is a hit on Instagram with a video of his daughter Tulsa monitoring her horse Grey spilling a bowl of water at the kitchen table. They say, “Don’t cry over spilt milk,” but for sure clean up a bowl of horse water. Learn More>>

American Cowboy

[ Living ]

A picture tells a story, and Ivan McClellan is capturing exactly that. You have probably seen his photos and not known the photographer. He is paying tribute to the American Cowboy and highlighting the Martin Luther King Rodeos and their competitors. He gives us a bit of insight into how he started capturing this story, so take a look, and read it for yourself. Learn More>>


Higher Ground had such a blast with these families out in Western New York! They want to give a big thank you to their gracious hosts, Beaver Hollow Conference Center. The Higher Ground group had a fabulous time paddling, fishing and generally all being together. Some great summer memories were made with fellow veteran families! Learn More>>



Outlaw Cologne

Outlaw Cologne

Leather Private Reserve Cologne No. 1

Leather Private Reserve Cologne No. 1

8 Seconds Cologne

8 Seconds Cologne



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