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The Ride / Sale

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LIMITED TIME: NEW LAUNCH OFFER

Free full size Love + Lyrics OR Leather Indigo Blend with a $25 purchase

NOW through THANKSGIVING 11/26

 

BLACK FRIDAY SALE: 20% OFF ALL PRODUCTS

FRIDAY 11/27 through CYBER MONDAY 11/30

 

Image of Leather Small Batch Cologne

Leather Small Batch Cologne

$39.40

Image of PBR Black and Blue Cologne 3.4 oz

PBR Black and Blue Cologne 3.4 oz

$39.00

Image of MUSK Cologne Spray, 4 oz

MUSK Cologne Spray, 4 oz

$24.00

LIVING

Out of the box, the hat is only a frame, however, with some heat, water, and skillful touch, it soon can become something full of character and ready for a lifetime of adventures. We recently came across this young hat shaper, Ruben E. Saucedo (AKA Espi), who works out of Allen's boots in downtown Austin, TX.

FOOD + DRINK

Looking for a holiday binge to watch with the family? We highly suggest you check out Netflix’s Chef’s Table: BBQ [edition]. Each stellar episode follows a different BBQ establishment and what makes them tick, but personally, the real standout is episode 1 - staring Tootsie Tomanetz, the 85-year-old BBQ pitmaster of Snow’s BBQ in Lexington, TX.

GIFTS + THINGS

Known to many for his comedic stylings as Ron Swanson of Parks & Rec fame, many might be surprised to discover that Nick Offerman's true passion is woodworking. 

HIGHER GROUND #4OTHERS

Because of your contributions, the Members Only Club has wrapped up an incredibly successful series of fall programs! We were so happy to see all our friends over this time and get together to socialize and recreate, safely. New skills were learned and new friends made! Golf was a hit with Grant really enjoying yelling "fore!" before each shot. Many crafts were made including the fun fall wreath Matthew is showing us. We can't wait to see you all again on snow

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TRU REWARDS

We started Tru Western this year for people like us- those who live for western products and adventure. When creating the website, we wanted a program that provides our loyal customers with discounts, exclusive offers, and a community to be apart of. Make sure to join our loyalty program in the bottom left-hand corner of our website. You won't believe all the benefits you'll receive, and the best part? It's absolutely free! 

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