Prime Video is making its largest-ever investment in Latin America, committing more than $2 billion to the region between 2027 and 2030. The investment spans original programming, locally produced and acquired content, and live sports rights across Mexico, Brazil, Argentina, Colombia, and Chile.
Prime Video plans to more than double the number of Local Originals produced across these five countries compared to 2026, with more than 25 new titles coming in 2027 alone. Live sports is growing fast too, with NBA coverage now expanded across the region and Prime Video becoming a new home for the Mexico National Team starting September 26.