Hi, Beauty!
I wanted to share a bit about what’s actually happening inside our Wild Alchemy Collection, because the process behind them is quite different from how most skin care is made.
When we talk about this collection, we often use words like "integrity" and "biocompatible."
Essentially, that means we’re focused on keeping the plant nutrients as close to their natural, "living" state as possible. Most skin care is mass-produced with high heat, which can actually kill off the very enzymes and antioxidants you’re looking for. We work with growers globally to harvest wildcrafted ingredients and then hand-craft the formulas to keep those nutrients "activated" and potent.
I love this approach because your skin actually recognizes these ingredients, which is so important as we get older and that natural repair process needs a little more support.
As cell turnover naturally slows down, your skin doesn't need to be "fixed," but it does benefit from this deeper level of support to help it return to its most vibrant state.
You can really see how this works when you look at the formulas themselves:
For instance, the Wild Fruit Serum isn't just a Vitamin C serum. While many formulas rely on isolated or highly processed forms of Vitamin C, we use Kakadu plum, one of the most potent natural sources of Vitamin C on the planet, and keep its nutrients “activated.” This helps give tired skin a brighter, more energized look while delivering the supportive plant compounds naturally found alongside the Vitamin C.
We took the same approach with the Activated Night Serum. Instead of using a synthetic retinoid that might cause peeling or redness, we used an algae-derived Bio Active A-Complex. Because it’s biocompatible, it works with your skin’s natural nightly repair rhythm to smooth and renew things while you sleep, rather than forcing a harsh reaction.
The Rejuvenating Facial Oil is another great example of this "integrity." We infuse Butterfly Pea Flower into organic jojoba oil to efficiently deliver its rich antioxidant benefits, specifically proanthocyanidins, directly to your skin. Because jojoba closely mimics your skin's natural oils, it helps these protective nutrients absorb deeply, helping the skin look and feel firmer and more resilient.
Then there’s the Restorative Facial & Neck Cream, which is one of the most comprehensive formulas in the collection. We designed it to offer the concentrated support of a serum with the rich moisture of a cream, using ingredients like pineapple ceramides, reishi, CoQ10, collagen pre-peptides, and apple exosomes. Together, they help support the look of firmness, elasticity, and deeply replenished skin—especially through the face and neck, where dryness and visible changes in texture can become more noticeable over time.
Even the starting point of your routine offers targeted support. With the Phytonutrient Cleanser, we use an apple extract that we actually make in-house at a very low heat. We do this to ensure its unique carbohydrate composition isn’t compromised. By keeping those nutrients intact, the naturally occurring malic acid and Vitamin C can work to renew the look of your skin’s tone, texture, and tautness. So yes, you’re cleansing, but you’re also getting real, functional skin support in that very first step.
This focus on potency and keeping the ingredients in their raw, active state is really what makes this our luxury collection. It’s designed for those moments when your skin is ready for that next level of support and you want to see what a more "activated" routine can actually do.
If you’ve been thinking about trying our Wild Alchemy Collection, we’re doing 25% off the whole collection for the next 24 hours only to make it a little easier to dive in—just use the code ASCACTIVATED at checkout.
I’m curious to hear which of these sounds like the best fit for your skin right now. If you have any questions at all about the line, just hit reply and we can help.
Happy Tuesday,
Grace - Email Marketing Lead
