Bespoke Stories: Issue 03

A bride's gift to her bridesmaids

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June 1, 2025 4:05am EDT

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A bride's gift to her bridesmaids

͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

I loved every minute of planning my wedding...

A Memento Of Friendship

In the third edition of our Bespoke Stories series, Isa Robinson, who has a special link to the brand, remembers the joy of creating keep-forever gifts for her bridesmaids.

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‘I loved every minute of planning my wedding. My husband Malcolm and I chose to get married in Beaulieu-sur-Mer, a small fisherman’s village in the south of France, and a cherished place for my family. It’s where my wonderful aunt, Anya [Hindmarch] – not a bad aunt to have! – got married in 1996; I was her bridesmaid, aged two. Twenty-seven years later, we chose the same wedding venue with my two-year-old niece as a flower girl – history repeating itself.

‘In this very special setting, I wanted to give my bridesmaids an equally beautiful keepsake that they could wear on our wedding day and cherish forever as a memento of the weekend and our friendship. The Maud was an easy choice: so elegant and beautifully crafted with the sumptuous fabrics and chunky gold clasp. The bag needed to be chic to wear yet functional, with a place for at least lip gloss and some mints, an iPhone and tissues for happy tears – which I always need at any wedding. I am also – usually when in trouble – called Isabella Maud, and Anya named the bag Maud after I was born. It was meant to be.

The Maud was an easy choice: so elegant and beautifully crafted with the sumptuous fabrics and chunky gold clasp.

‘I worked with the team in the Anya Hindmarch Bespoke shop to choose a unique colour of fabric for each bridesmaid. Together, we looked through photos of my friends and thought about what colour may suit them – I knew my friend Ophelia would have to be navy, and my sister-in-law Anna a deep red to match her usual lipstick. We added each person’s initials to the front of the bag to give it the personalised touch. Inside, we added a little message in my (very bad) handwriting saying, “Thank you for being in my bestest Bride Tribe! Love you always, Isa”. I hope the grammatically incorrect Isa-ism ‘bestest’ makes them smile when they read it back.

‘On the morning of the wedding, we held a brunch for my bridesmaids, my mother and Anya. My mum said some tear-jerking impromptu words and my friends opened their gifts. It was so special to have Anya there as we have always been very close. Surrounded by my favourite girls in the world, it was one of my highlights of the day.

Now we are coming up to our second wedding anniversary and I love nothing more than when I see my gorgeous bridesmaids wearing their bags – at other weddings, in an Instagram photo, or sent to me on WhatsApp to say how much they love it. I hope they get as much joy from wearing them as I got from designing them.’