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Your podcast's episode notes get a little smarter next week

A first look at Dynamic Show Notes. Plus, Spotify changed what counts as a play.


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A first look at Dynamic Show Notes. Plus, Spotify changed what counts as a play. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Coming next week: Dynamic Show Notes


What do you copy and paste into every episode's show notes? The newsletter link, the support page, this season's sponsor? Whatever it is, the moment it changes, your whole back catalog is out of date.

Next week we're releasing Dynamic Show Notes. Write a header or a footer once, and it appears on every episode's show notes, new and old, across your entire catalog. Change it, and it changes everywhere. Your original episode notes are never touched.

If you've used Campaigns, you already know the move: add it once, it shows everywhere, this time in words instead of audio.

We'll have a full announcement next week, when it's live in your dashboard.

What a "play" means changed
 

The industry had news of its own last month, and it lands right in your episode stats.


Spotify changed what counts as a podcast "play." An episode now has to hold someone for 30 seconds, which filters out accidental taps.

The change itself is fine, but every app counts your show a little differently, and their rules seem to keep changing. The same episode shows a different number everywhere it plays.


Podnews has the full breakdown of who counts what.


Your podcast analytics on Castos are the steady ones. We count what actually reached your listeners, the same way for every app, since your first episode.
 

And on our Growth and Pro plans there's a number no other hosting platform offers: Followers, the people who get each new episode automatically the moment it goes live.

See what your show's data says

What's the first thing you'll append to every episode's show notes? Reply and let us know! We're collecting ideas for launch week.
 

P.S. Dynamic Show Notes isn't the only thing we've been building. More soon.


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