I think every woman knows this feeling, Beauty.
One day, you put on your favorite lip color and think, Wow. My lips look SO good.
Then a few days later, you reach for that exact same product in that exact same shade…
And somehow it just doesn’t look the same.
On a good day, your color goes on smooth and even. It feels comfortable, looks polished, and stays put.
On a not-so-good day, it catches on dry spots, emphasizes little lines, starts to flake or pill, and suddenly you’re checking in the mirror — and reapplying your lip product — all day long.
But here’s the thing: your lip colors can only look as good as the skin underneath them. Yes, your lips have skin too!
When that skin is dry, textured, or showing more natural fine lines, your favorite products can start cracking, settling, or looking overall less pretty.
So the secret to a perfect lip look isn’t necessarily about changing out products all the time.
It often starts with taking better care of what’s underneath.
That’s why the women who always seem to have the most beautiful-looking lips usually have more than one product in their routine.
An arsenal to help hydrate, smooth, plump, and define.
As you might know, we’re famous for our City Lips® line. But I’m always thinking about our formulas, what women actually need, and what we could create next.
So I want to hear from you:
What do your lips need most right now?
More hydration? A smoother look? A little more fullness? Better definition?
Just hit reply and tell me. I’d genuinely love to know.
Stay Beautiful,

Victoria Renee
Research & Development | City Beauty
P.S. Since we’re talking about lips, I couldn’t let you go without a little sneak peek…
A very special, limited-edition gloss is making its return soon — and it’s one of those fall favorites that gets requested again and again.
City Perks members will be the first to know when it’s back, plus they’ll be the first to hear about a sale we have coming up soon.
Not a member yet? It’s completely free to join. Just click here to sign up!