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Same soul. New everything else

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May 14, 2026 2:01am EDT

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Do you ever get the feeling self-care has become a little… over-optimised? With all the tracking and measuring, we’ve lost sight of what it truly means to look after ourselves.

At Cowshed, we’ve never been about being perfectly polished. We believe wellness should feel wildly good.

Today, we’re entering a new Cowshed era. A new look, a refreshed collection of our iconic products, and the same ideas about fun, rest and pleasure.

So go ahead. Run the bath. We’ll take care of the rest.

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FROM THE FOUNDER

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“The world doesn’t need another wellness brand — but it does need one that feels real, British, and rooted in how people actually live.

Cowshed has always been about how you feel, not how you ‘fix’, we’ve just taken that idea further— better scent, better design, and more freedom to indulge.”

Nick Jones, Founder
Soho House & Cowshed

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We wanted you to know this first

Same soul. New everything else

FROM THE FOUNDER

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