craighill.co

A Year Defined by Growth

A word from Hunter Craighill.


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A word from Hunter Craighill.
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Hi there,

This year has reminded me that running Craighill never really stops feeling like a roller coaster. It can sometimes feel like more things are outside our control than inside it, but as we grow and we learn, I’m only more grateful that I get to do this for a living. So many of you are excited by the same things we are, and we’re very lucky to be able to share that with you.

This year, the Swingtop Lighter has felt like the clearest expression of that excitement. It's probably the most technically complex product we've ever made, and realistically not something we could have pulled off even a few years ago. It represents a lot of what we've been building toward, and if the response is anything to go by, we’re headed in the right direction.

At the same time, the Metrolog Ruler has reminded me that growth isn't always about making something new. It's a product we've lived with for years, but we've gotten better at showing people just how special it is. For a lot of people, it's brand new.

Thanks for being part of our biggest, most exciting year so far. We can’t wait to share what's coming next.

 



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