4 signs you need to STOP using coconut 🥥

If this is you, it's probably time to stop using coconut in your curl products…

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December 14, 2023 8:59pm EST

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Matte tone:

Hey friend,

How do you know when it's time to ditch coconut in your curl products? Simple, if:

You have “protein overload” side effects yet don't use much protein.
You have unavoidable wet frizz.
You feel like you've tried everything but your hair still looks frizzy and gummy.
If you have fine hair (coconut is very heavy and could be weighing you down).

… It's probably time to ditch!

Coconut is typically a curl-safe ingredient. BUT- some people's hair can have coconut sensitivities. This does not mean you're allergic to it, this just means your hair reacts negatively to it.

Coconut oil acts LIKE a protein because:

It tends to sit on the outside of the hair strand for low-porosity curlies and over time allows less and less moisture into the hair strand, thus drying it out over time.
Coconut oil reduces protein loss- which can be a good thing for some people. But for others- it means less moisture!

What to do if you think you might have a coconut sensitivity:

Clarify
Use mostly coconut free products
Slowly switch out products one by one with coconut free products, such as Ooca Hydrating Curl Cream!

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Audubon, NJ 08106, United States

4 signs you need to STOP using coconut 🥥

If this is you, it's probably time to stop using coconut in your curl products…

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