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Hiut Denim

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Introducing the Soft Wash

100% regenerative cotton, 13oz Italian denim.

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September 8, 2026 2:30am EDT

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THE SOFT WASH

13OZ ITALIAN INDIGO DENIM

100% REGENERATIVE COTTON

Hi there,

Woven from 100% regeneratively grown cotton at Candiani mill in Italy, then enzyme washed in London by Laundre using a process developed exclusively for Hiut.

The wash softens the handle from the first wear and brings natural variation through the indigo, while leaving enough depth in the fabric to keep evolving over time.

Available now. Ready to ship.

SHOP THE SOFT WASH

The Jerald - Soft Wash
£275

The Miles - Soft Wash
£275

The Benjamin - Soft Wash
£275

The Gwilym - Soft Wash
£275

MAKER'S NOTES

— 13oz Candiani Italian indigo denim,

— Woven from 100% regenerative agriculture cotton

— Bespoke enzyme wash recipe by LaundRe, London

— Softened handle without losing structure of the fit

— Designed to continue ageing with wear

— Made in Aberteifi, Wales

— Available now and ready to ship.

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HIUT DENIM COMPANY

THE OLD JEANS FACTORY

BATH-HOUSE ROAD

CARDIGAN

WEST WALES

SA43 1JY

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