US · hypebeast.com

Giuliano Calza Is Still Doing "The Absolute Most" 🤌


This email was sent

Is this your brand on Milled? Claim it.

July 10, 2026

The Weekly Brief

Giuliano Calza Is Still Doing "The Absolute Most"

🐍 The Barbecue of Ideas: GCDS' founder Giuliano Calza calls his FW26 collection a barbecue of ideas. Pythons, boots, collaborations, fun. He's piling it on while the rest of fashion strips it back.

🍝 The Pasta That Took Over Italy: Calza turned Barilla's pasta pink and sat Sophia Loren at the table. Everyone told him it wouldn't work. It sold out across Italy in 25 minutes.

🎤 The Full Circle Moment at Coachella: LISA wore his Hello Kitty boots eight years before Coachella called. In 2025, she was on stage in a full GCDS look. He calls it kawaii, Japanese-Italian, exactly where he comes from.


Mia Marquez Is Giving Vintage Soccer Jerseys a Second Life

The Jersey That Started It All: Mia Marquez was reworking a green Mexico jersey in February 2024. She tried shirring instead of finishing it, and the technique went viral.

🧵 Secondhand, Always: Marquez still sources every piece herself. Depop, Poshmark, eBay, daily. The prices have gone up, but the process hasn't changed.

👗 Designing for the Girls: Her label Recovered turns vintage jerseys into corsets and crop tops. Major brands have collaborated with her instead of copying her. She has one big idea left she's been sitting on for years.


How BRIDGE Presses Play on Summer Friday

🙋‍♀️ It’s the Season of Saying Yes: It’s a time to take a chance on what feels right, and few places capture that energy better than the dance floor. For BRIDGE, born Bridget Kyeremateng, music keeps her grounded in the present.

🪩 Disco, House, and Good Company: The Brooklyn-based Ghanaian-Italian DJ is known for lush, sonic worlds of disco and house, and whether she’s playing a sold-out venue or an intimate kickback with friends, her approach to the deck stays rooted in community, connection, and joy.

🍹 Summer Fridays With BRIDGE: Grey Goose is setting the tone for the weekend with its new Berry Rouge Flavored Vodka, and we’re taking notes. For this installment of The Clock Out Ritual, BRIDGE lets us in on her perfect Friday reset and how she’s making the most of longer days ahead.

Advertisement

More You Need to Know

ICYMI: all the fashion, beauty and sport we're all talking about 👀

🎂 Milk Makeup Turns 10: The brand is celebrating its 10-year anniversary with a relaunch of the Eye Vinyl and Roll Blot Tattoo Stamp, and we got the inside scoop.

🎶 Introducing Nectar Woode's New Chapter: The artist sat down with us to talk about her upcoming album 'Naturally' and her collaboration with Elton John.

🩰 Vans Goes en Pointe: The Premium Super Lowpro sneaker gets a soft update in the new "Serio" collection.

Advertisement


Hype App
Download the Hype App

On iOS & Android Devices


Manage Subscriptions

Privacy Policy

Unsubscribe

You are subscribed to Hypebeast’s marketing emails with the address:

Contact [email protected] for assistance on any enquiries.

2026 Hypebeast Limited. All Rights Reserved
40/F, Cable TV Tower, No.9 Hoi Shing Road, Tsuen Wan, New Territories, Hong Kong

                                                           
Are you sure?

Lists help you organize the brands that you care about. Your lists are private to you.