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June 05, 2026

The Weekly Brief

When Did Skincare Get So Fishy?

🐠 More Than Just a Trend: Whether we're injecting salmon sperm into our faces or eating sardines for glowing skin, it's hard to deny the fact that skincare is in its fishy era. But according to dermatologists, fish-derived ingredients are more than their over-the-top marketing tactics — they're a scientifically-proven way to tap into regenerative benefits.

🌊 Is It... Working? While terms like "caviar extract" and "salmon DNA" might subconsciously raise red flags, skin experts say the current trend of fish-derived ingredients might actually speak to an overall push towards inside-out skincare practices.

🧖🏻‍♀️ Time to Get on Board: While experts suspect that the novelty of fishy ingredients will eventually die down, many maintain that the repair abilities of fish-derived ingredients mean they're anything but fleeting moments.


Rhode's First-Ever Bronzer is Here

🌴 From Blush to Bronze: Hailey Bieber's cult-favorite beauty brand Rhode just unveiled its summer collection, introducing its brand new Pocket Bronze, a sunkissed take on the viral Pocket Blush, along with Highlight Milk, a hybrid luminizer inspired by its Glazing Milk.

💅 Available in Eight Shades: Described by the brand as "an effortless wash of warmth," the new Pocket Bronze is said to deliver all-day hydrating warmth. Similar to the Pocket Blush, the bronzer's creamy formula glides on and seamlessly melts into the skin. Plus, it's available in eight shades ranging from neutral to warm.

💄 And That's Not All... Rhode is also releasing three summer-inspired shades of its Peptide Lip Shape along with three limited-edition Peptide Lip Tint shades ideal for that golden hour glow. As a companion to the Pocket Bronze and Pocket Blush, the brand also announced its dual-ended Pocket Brush.


What Went Down at the Crocs X Susan Alexandra Collaboration Launch

🥳 Celebrating Hypebae's 10th! We took over the Crocs store in SoHo, New York, with the city's queen of whimsical fashion, Susan Alexandra, as we gathered close friends for an intimate, DIY-fueled customization workshop.

A Masterclass in Accessorizing: Alexandra demonstrated how she approaches making the line her own, transforming a classic Crocs bag into a one-of-a-kind statement piece. Armed with insider tips, tricks and a step-by-step tutorial, attendees spent the rest of the night piling on playful, expressive charms and embellishments to create their own custom masterpieces.

📸 We Snapped Photos for You: Take a look inside the event, and head over to the Crocs and Susan Alexandra online stores to shop the collaboration now.

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More You Need to Know

ICYMI: all the fashion, beauty and sport we're all talking about 👀

🏃‍♀️‍➡️ Marine Serre and Under Armour?! Marine Serre and Under Armour are teaming up for the first time, reworking the brand's signature athletic staples through Serre's distinctive design lens and drawing from her own experience as a former competitive tennis player.

💋 Marc Jacobs Beauty Is Back: First launched in 2013, the makeup brand became a cool girl staple for its high-performance formulas and editorial edge. The brand announced its return with seven high-impact, city-proof products rounding out the brand new collection.

👀 Is OnlyFans in Fashion Now? POSTER GIRL just dropped an exclusive latex capsule collection on OnlyFans. We sat down with the founders to talk autonomy, breaking industry rules and why OF feels like the most natural home.

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