The Data-Driven Facial You Need to Try 🧖🏼‍♀️

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July 24, 2026 10:26am EDT

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July 24, 2026

The Weekly Brief

The Data-Driven Facial You Need to Try

👩🏻‍🔬 Introducing Aesthetica Skin Lab: Leading the charge in personalized skincare treatments, Aesthetica Skin Lab specializes in data-driven, scientifically-backed facials — boasting clients like Alix Earle and Martha Stewart, along with a practically never-ending waitlist.

🧪 What Does It Do?: ASL uses the latest in facial skin analysis to track the skin's health and help complement dermatologic care by preserving and strengthening the skin as it ages.

✅ The Verdict: If you have specific skincare concerns that most facials don't cater to, the Aesthetica Skin Lab Facial might be a viable option. While the VISIA scan will answer all of your burning questions, the Laser Genesis will give your skin a much-needed refresh while also prepping you for the multi-step, bespoke treatment that follows.

Why Highlighter Neon Is Back

💎 From Icy Blue to Fluorescent Pink: If you've been on the internet at all this year, you will have seen some iteration of an icy, aqua-colored blue featured on most fashion influencers' feeds. The shade was perhaps the start of a whole neon revival, helmed by indie It-girl brands, running from fluorescent pink to highlighter yellow.

🚀 Indie It-girl Brands Are Leading the Charge: As is often the case with trends, small, indie brands have been the early adopters, finding new ways to fold the hues into designs that actually fit our 2026 wardrobes. TikTok's fashion girls have been sporting everything from Nii HAi and Fruity Booty to Gimaguas, Blanch, Other Normal and 2001odyssey.

🤔 Why Now? You may have spotted Nii HAi's wedge shoes or Gimaguas' candy-bright pumps pop up while scrolling your IG feed. But why now? Click the link above to find out more.

Lucy Rae McFadin Clocks Out in Style

💅🏻 Girl Knows Best: The New York-based creative likes to keep it busy with a list of titles — stylist, DJ, model. But even the most stacked of schedules call for a break.

🎀 Getting Dressed Is Her Art Form: Known for her eclectic, bubbly style, McFadin’s a major cool girl who turns getting dressed into an art form. Whether she’s on the decks or on a shoot, her signature is expansive and ever-present, always leaning into unique colors and textures that make a moment out of an outfit.

💃🏻 Take a Walk With McFadin: For this edition of The Clock Out Ritual, the multi-hyphenate takes Hypebeast out for a day around Williamsburg, Brooklyn to learn how she curates the ultimate weekend vibe.

More You Need to Know

ICYMI: all the fashion, beauty and sport we're all talking about 👀

🔥 Peachy Den Teamed up With Nia Archives: The London-based label just dropped a collaboration with one of the coolest girls in music, here's what you need to know.

🛍️ Want to Buy Zara Larsson's Wardrobe? The queen of pop has taken to Depop to sell some of her favorite pieces from her insane wardrobe, and we couldn't be happier.

🍎 Glossier Loves the Big Apple: Everyone's fave beauty brand just dropped a killer collaboration with none other than New York City.

Across the Board

SKIMS Unveils a New Collaboration With VETTESE

Hunter Schafer and Troye Sivan Star in Prada's FW26 Campaign

Savage X Fenty Is Making Lace for Everyday Lingerie

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