“Ooooh, a jar, a tiny little jar,” the overlapping voices of the popular social audio say in a hushed, awed tone, evoking an intrusive thought. “Keep the jar with the other jars.”
Jess Lynch, an artist in Toronto, made the audio on a whim. Among her friends, she’s known as the one whose dishwasher is always filled with jars.
Not just any old jar, mind you. Lynch has standards. “It’s gotta be a solid mason jar,” she said. “It’s gotta have a lid.” Other qualities that make a container worth keeping? A good seal, watertight, completely see-through, no sticky labels. If it doesn’t meet her standards, it goes straight to recycling.
Still, she savors the chance to take a container for another spin. “I love reusing,” Lynch told Vox. “Why would I go to the dollar store and buy to-go cups that have to go in the garbage when I could take my little pasta sauce jar that I picked out from dinner last night [and] fill it up with a little savvy B?”
When other people started using the clip as a soundtrack for showing off their own jar stashes, she realized she had struck a chord. The community of collectors is legion.
More than half of American grocery shoppers reuse their glass containers, according to an EcoFocus survey commissioned by the Glass Packaging Institute (GPI). Nineteen percent reuse them for food storage, 14 percent repurpose them for tasks such as organizing and crafting, and another 20 percent reuse them and then recycle them later. Meanwhile, about 30 percent choose to recycle them immediately after use. (Whether you reuse it a hundred times or throw it in the recycling right afterward doesn’t affect how recyclable the glass is, per GPI president Scott DeFife, because the material is “endlessly recyclable.”)
People who stockpile jars, bottles, and other containers often hold onto them with some glorious intended future purpose in mind. What once held store-bought pasta sauce could stow lentils, leftovers, or that pickling project you’re definitely about to start. Perhaps all of those glass olive containers could become a set of chic matching centerpieces for a dinner party you throw down the line. And there’s nothing better to hold a propagating plant stem than a buxom bottle. The container may be empty, yet it’s full of possibility.