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What's new in May–June


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iubenda
May–June 2026

Hey there,
Here's what happened this month in privacy and at iubenda.

In this issue

Cookie banner design is under scrutiny

Tracking pixels need consent too

Coming soon: iubenda in your AI tools

Privacy and compliance news

Is your cookie banner actually compliant?

An Austrian court ruled against a major broadcaster for making "Accept" easier to click than "Reject." Regulators are increasingly scrutinizing banner design, not just content.

iubenda's cookie banner is balanced by default.

Tracking pixels and web storage need consent too

The UK's ICO confirmed that tracking pixels, device fingerprinting, and web storage are subject to the same consent rules as cookies.

If your site uses these technologies, make sure both your cookie banner and your privacy and cookie policy are up to date.

EU cookie consent rules may be tightening

A late-May EU draft reportedly removed a proposed consent exemption for contextual ads. Nothing is final yet, but the direction is clear: consent requirements are not getting simpler.

Worth keeping an eye on with iubenda's cookie banner.

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Product updates

Coming soon: manage your legal footer from your dashboard

Soon, you'll be able to activate, customize, and manage your iubenda legal footer directly from your dashboard. Turn it on or off in a click, adjust colors and branding to match your website, and set it as your default installation method.

Your enabled legal documents will be included automatically, so there's no need to add each one to your website manually. One setup, managed from a single place.

Coming soon: iubenda in your AI tools

iubenda is coming to Claude, ChatGPT, and other AI assistants. In the coming weeks, you'll be able to manage your privacy setup without ever leaving your AI tool of choice.

In case you missed it

Amazon Consent Signal now supported: if you run Amazon Ads, consent preferences are now communicated automatically through iubenda's cookie banner (included in the Advanced and Ultimate plans).

1-click installation on WordPress, Shopify, and Google Tag Manager. No manual setup required.

Affiliate Program

Did you know you can make money by spreading the word?
If you find our tools useful, your network might too. And you can get rewarded when they sign up.

Start earning

That's it for this month!

Thank you so much for reading! If you have any questions, feel free to reply to this email. See you next month with more behind-the-scenes news from the iubenda team.

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