An important message from the Natalist Team

Six impactful years, one big thank you.

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March 27, 2025 12:59pm EDT

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Natalist - Fertility & Pregnancy Essentials

Hi first name {there},

After almost six incredible years, the time has come to close this chapter. On April 17, 2025, we’ll be saying goodbye to our online store at Natalist.com.

This wasn’t an easy decision, but it comes with deep gratitude for the community that’s grown with us. From being the product of choice for celebs like Aly Michalka to partnering with the #1 women’s health app, Glow, we’re proud of what we’ve built together. We’ve supported nearly 200,000 families, created thoughtfully designed products, and fostered a mission-driven community that truly cared.

There’s still time to stock up on your go-to products while supplies last—both on Natalist.com (until April 17) and Amazon.com. After that, our digital shelves will be empty, but we hope the support, comfort, and knowledge we’ve offered stays with you on your journey.

Since joining the Everly Health family in 2021, our mission to take the guesswork out of reproductive health has only grown stronger. And while Natalist.com is winding down, the commitment to women’s health continues through Everlywell, which offers remote-based care supporting women at all stages of life.

To everyone who welcomed us into their fertility journeys, shared their stories, or simply believed in what we were doing—thank you. You’ve meant more to us than we can put into words.

With love and endless appreciation,
The Natalist Team

P.S. You’ve got this. Always.

An important message from the Natalist Team

Six impactful years, one big thank you.

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