Graduation season is upon us.
But there's a part of it most of us forget.
First impressions. And first impressions matter, a lot.
A landmark study in Psychological Science proved the old adage that you never get a second chance to make a great first impression.
The researchers found that first impressions are formed, and stick, within 1/10th of a second.
Your loved ones are about to be subjected to this in a hundred new ways.
The job interview. The first day at the firm. The first apartment walkthrough. The first dinner with a partner's parents. The first day at college.
For the next decade, almost every door your graduate walks through is going to open or stay shut based, in part, on how they look when they walk into the room.
And most of them are about to walk into all of these situations having shaved with a cheap plastic razor that leaves their face inflamed, nicked, and cut.
At OneBlade, we don't believe that's acceptable.
It's why we're celebrating graduation season with a very special offer.
You see, most graduation gifts try to mark the moment with sentiment – a pen, a framed picture, a useless trinket.
Those gifts sit on a shelf, get thrown into a drawer, and get forgotten about. But there's another kind of gift.
The kind that doesn't sit on a shelf.
The kind that gets used every morning for the next 40 years.
The kind that — long after the cap and gown have been donated and the diploma is in a box somewhere — is still the first thing they touch when they walk into the bathroom.