NEW: The curl cream that strengthens as it defines

8-hour frizz protection. 70% less breakage. Formulated for every curl type.

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June 2, 2026 1:02pm EDT

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Matte tone:

Introducing NEW Elasti-Styler Extreme Curl Cream, a daily formula for curl definition with 8-hour frizz protection, even in high humidity, and 70% improved resistance to breakage. Formulated for every curl type.

SHOP CURL CREAM

Strength in every spiral

Strengthens hair fibre and reduces breakage by 70%*

Conditions and softens the hair

*INDEPENDENT INSTRUMENTAL TEST

For curls that clock in for 8 hours*

8-HOUR curl retention, definition and frizz protection, even in high humidity*

Residue-free formula, no flaking

Tested on and perfect for all curl types

*INDEPENDENT INSTRUMENTAL TEST

Our goal was to create a daily-use curl cream that brings out the best of every kind of curl, leaves strands feeling soft and healthy, not crunchy or sticky.

ANABEL KINGSLEY

Brand President & Consultant Trichologist