Help Your Customers Create, Not Just Shop

DIY Just Got More Fun (and More Giftable)

Hey, Earthie!

We’re seeing something exciting across shops right now—customers are leaning into hands-on, make-it-yourself experiences that feel both fun and natural.

That’s exactly what inspired this upcoming launch.

We’re introducing two new DIY kits designed to meet different customer moods… but both built for easy wins on your shelves. ✨

💄 DIY Lip Gloss Kit

A playful, beginner-friendly beauty DIY that lets customers create their own nourishing lip gloss at home.

• Best for: beauty lovers, gifting, first-time DIY customers
• Why it sells: fun, trendy, and easy to make with quick repeat appeal

🛁 All-In-One Bath & Spa Maker Kit

A more immersive DIY experience for customers who love self-care rituals and creating spa-like moments at home.

• Best for: self-care shoppers, wellness-focused customers, gift sets
• Why it sells: elevated experience, high perceived value, multiple bath + spa creations in one kit

Together, these kits give your customers two clear entry points:
one playful and beauty-focused, the other calming and experience-driven.

Perfect for different moods, but equally strong on the shelf.

Talk soon,

Terri Lilyquist
Essential Oil Expert
Simply Earth

P.S. These kinds of DIY experiences continue to perform well with customers looking for natural, hands-on alternatives they can actually enjoy making at home 🌿

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