Explore our most advanced technologies yet.
͏ ͏ ͏ ͏ ͏ ͏
͏ ͏ ͏ ͏ ͏ ͏
͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
͏ ͏ ͏ ͏ ͏ ͏
͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
͏ ͏ ͏ ͏ ͏ ͏
͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
͏ ͏ ͏ ͏ ͏ ͏
͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
͏ ͏ ͏ ͏ ͏ ͏
͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
͏ ͏ ͏ ͏ ͏ ͏
͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
͏ ͏ ͏ ͏ ͏ ͏
͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
͏ ͏ ͏ ͏ ͏ ͏
View online | All Products | Update your e-mail preferences
|
|
|
|
|
|
|
|
| Introducing Xperia 1 VIII |
|
|
| |
Welcome to a new Xperia era. Inspired by raw gemstones and natural textures, the new ORE design is crafted to inspire creativity in your hands. Powered by Alpha™, WALKMAN®, and BRAVIA™, every shot you take, and everything you listen to and watch, is taken to new heights in real time. |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
| Bring the World within Reach |
|
|
| |
Introducing the new FE 100‑400mm F4.5 GM OSS Telephoto Zoom lens — a high-performance constant aperture zoom designed for demanding photographers.
Featuring a constant maximum aperture of F4.5 and exceptionally fast autofocus performance, this lens is ideal for capturing birds, wildlife, sports and live events with outstanding precision and clarity. |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
| Alpha 7R VI - A new era of the R Series |
| Resolution Accelerated. |
| |
The Alpha 7R VI redefines high resolution with its new 66.8 MP stacked sensor and the new BIONZ XR2 processor. Experience the perfect balance of detail and high‑speed shooting with 30fps blackout‑free capture, 8K video, and up to 16 stops of dynamic range, powered by AI‑driven autofocus and advanced stabilisation. |
|
|
|
|
|
|
|
|
|
|
|
|
|
 |
|
| Open up your game worlds with INZONE H6 Air |
| |
Our brand‑new open‑back design lets air and sound flow freely, creating a wide, natural soundstage that places you inside the action. Using the same driver technology as our MDR‑MV1 professional studio monitor headphones, and tuned specifically for gaming, hear every detail as the creator intended. |
|
|
|
|
|
|
|
|
|
|
|
|
|
 |
|
| Introducing 1000X THE COLLEXION |
| |
Crafted from premium materials for unrivalled comfort and featuring the most refined sound quality we've ever put into wireless headphones, master the art of listening with 1000X THE COLLEXION. |
|
|
|
|
|
|
|
|
|
|
|
|
|
 |
|
| Introducing BRAVIA 9 II and BRAVIA 7 II |
| |
The future of colour is here. For the first time ever, experience True RGB on our latest TVs, virtually infinite in colour, brightness, and depth, to draw you deeper into every story.
|
|
|
|
|
|
|
|
|
|
|
|
|
|
 |
|
| In Celebration of Global Accessibility Awareness Day: Inclusive Design Unleashing Sony's Creativity |
| |
Sony believes that understanding diverse needs is essential. With 1.3 billion people worldwide living with disabilities, we continue to incorporate inclusive design — developed in partnership with a wide range of people with different needs, to improve accessibility in our products, services and entertainment.
Through film productions, inclusive live events, and innovative technologies, we work towards a world where infinite realities, entertainment, and Kando (emotion) continue to emerge.
You can find out more about our initiative, as well as a message from Toshimoto Mitomo, Chief Strategy Officer of Sony Group Corporation and Officer in charge of sustainability, via the ‘Discover more’ link below. |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
 |
|
| 21st May marked Global Accessibility Awareness Day (GAAD) |
| |
This was a day to talk, think and learn about accessibility and the people who need it.
In delivering innovation for an accessible future, Sony leverages creativity and technology to enhance the accessibility of its products, services and experiences.
You can find out more about Sony’s accessibility activities on our dedicated GAAD 2026 webpage via the ‘Discover more*’ link below. |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
ⓒ 2026 Sony Europe B.V. All rights reserved. "Sony" is a registered trade mark of Sony Group Corporation. All trademarks, logos, website addresses, product or model names or derivations that describe Sony or Sony Affiliates, their products, support or services or that contain the word "Sony" that are included in this email are trademarks and/or the property of Sony or Sony Affiliates. Other product and company names mentioned in this email may be the trademarks of their respective owners.
This email and any files transmitted with it are confidential and intended solely for the use of the individual or entity to whom they are addressed. Sony cannot accept liability for statements made which are clearly the sender's own and not made on behalf of Sony. Sony Europe B.V. incorporated in The Netherlands, registration number 71682147, and with registered office at The Heights, Brooklands, Weybridge, Surrey, KT13 0XW, United Kingdom.
GBEN
|
|
|
