The 1925 Made in Italy: A return to Origins

The original, reborn exactly as it should be. Problem viewing this email? View in browser

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May 25, 2026 4:16am EDT

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The original, reborn exactly as it should be.
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Made in Italy
A Return to Origins, the Allure of Excellence

A hundred years ago, a simple canvas shoe quietly changed Italian design forever. Today, the Superga® 1925 brings that story full circle. Handcrafted in Italy, with every detail considered and every stitch intentional. The original, reborn exactly as it should be.

Innovation, creativity, intuition, mixed with cotton, rubber, and aluminium: one hundred years ago, this simple formula brought to life an outstanding icon, capable of shaping paths and stories, leaving an unmistakable imprint on Italian design. A century later, our love for this legacy sparks a new love story. The Superga® 1925 revives the iconic origins, blending traditional craftsmanship with meticulous attention to detail. Every element of the Superga® 1925 Made in Italy has been carefully designed to faithfully recreate the iconic features of the original model, while reinterpreting the design with refined details that highlight its uniqueness.