Sally & Maha Here: Let's Catch Up...

We always say we're going to slow down and somehow May had other ideas. Between shoots, strategy sessions and somewhere in between - actually living our lives - it flew by in the best possible way. We wanted to share a little of it with you.

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The EOFY Shoot

We spent a few days shooting our EOFY campaign and honestly? We had so much fun. There is something about getting in a room together with a great team and a clear vision that just lights us both up. We can't wait to show you what we created. Coming very soon.

Maha snuck away for a long weekend with a group of girlfriends and came back looking annoyingly well-rested. The house was beautiful, the company was better - and yes, SWIISH made it onto the breakfast bar. Some habits travel with us everywhere.

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Sally has been deep in Start With Yourself by Emma Grede - co-founder of Good American, founding partner of SKIMS, and one of the most compelling female founders around.

Two things that stuck with Sally:

The idea that nobody is coming to give you the green light. Waiting for permission to own your narrative, your ambition, your next move - that permission never arrives. You give it to yourself or you don't give it at all.

And this: failure is part of the blueprint, not a detour from it. Emma doesn't dress it up or pretend growth is comfortable. Real growth isn't. That honesty is rare in a book like this and it's why Sally couldn't put it down.

Highly recommend if you're building something - a business, a career, a version of yourself you haven't quite stepped into yet.

We finished the month with a visit to the warehouse. We packed a bunch of your orders - yes we still love to do this when we can - and we (of course) shot a bunch of content.

We have a lot in store for next month and we genuinely cannot wait to share it with you. Stay close.

With Love, Sally & Maha xxx

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