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The Experimentation Maturity Benchmark Report is officially out

The Experimentation Maturity Benchmark Report by VWO AB Tasty


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The Experimentation Maturity Benchmark Report by VWO AB Tasty
Hi ,

Is your testing program moving as fast as it should be?

To find out, we analyzed 108 organizations to build the VWO Experimentation Maturity Benchmark Report 2025-26.

The data answers a few core questions:
  • Why are so many mature teams stuck running just 1 to 2 tests a month?
  • What is the single biggest blind spot holding programs back?
  • How are top teams structuring their reporting to win budget approvals?
Here is a quick glimpse inside the report:



The report breaks down what works across strategy, people, process, and data. 


Regards,
Mahek Mahendra Shah
Director of Product Management (Wingify)

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