New Deal Alert: SBA Pre-Qualified SaaS Business | Digital Comment Card & Customer Feedback Platform | 17-Year Company | 95% Recurring Revenue

Sales: $303,430
Earnings: $210,944

WebsiteClosers® presents an SBA Pre-Qualified SaaS Business that has spent 17+ years building a strong presence in the Operational Feedback and Digital Inspection Space. This business focuses on helping organizations capture real-time issues as they occur, route alerts to staff instantly, and track resolution through to completion. 

End users can submit feedback through QR codes, SMS, web links, or voice, all from their own phones. This ease of use drives higher engagement and better data collection, which clients rely on to maintain service standards. Their solution is widely used in environments where performance matters, including transportation hubs, healthcare facilities, and public-facing venues where delays or missed issues can quickly lead to complaints.

SBA Pre-Qualification

Our lending partners have stamped this business with a seal of approval, giving it SBA Pre-Qualification Status. This means that a Qualified Buyer can acquire this business with as little as 10% down, with the balance amortized over 10 years at highly competitive interest rates. These kinds of terms are highly attractive for business acquisitions and allow for a much quicker ROI.

Business Model

This SAAS Recurring Revenue Model is built around recurring subscription contracts that provide steady and predictable income. Most clients are billed monthly or annually, and many relationships continue for years because the system becomes so embedded in daily workflows. The business currently maintains 42 active contracts with 450+ locations, with many long-term accounts renewing over time rather than leaving. Clients depend on the platform to solve real operational problems such as slow issue reporting, lack of accountability, and poor visibility across locations. 

Once  deployed, the system becomes part of how teams manage inspections, track performance, and respond to issues. Changing providers would require new processes, retraining staff, and replacing physical signage, which makes retention strong and consistent. The business also benefits from a channel partner setup where resellers introduce the platform to their own clients and apply their own pricing margin.

Digital Marketing & Traffic

To date,  growth has been built without relying on paid advertising. Most new clients come from direct outreach, referrals, inbound interest, and industry connections. This has kept customer acquisition costs low while still producing a steady deal flow. The business maintains an active contact database of roughly 2,500 prospects, built over years of outreach across multiple sectors. Their website supports this effort with ongoing content, bringing in around 1,000 to 1,500 monthly visitors who are searching for solutions tied to operational challenges and facility management. Outreach is done through email, LinkedIn, and targeted campaigns within specific industries. 

Operations

The owner currently spends around 15  hours per week overseeing sales, partnerships, and general business activity. The support structure includes a small team comprising a part-time admin role, a long-term fractional CTO, and 2 commission-based sales contractors. 

The platform itself is mature and stable, with updates released regularly in small increments rather than large overhauls. Technical support needs are low, with only a handful of customer inquiries each day. Most processes are already documented, and the system runs on established infrastructure with predictable costs. Because there is no inventory and minimal overhead, working capital needs remain low. The business does not require large reinvestment to maintain operations, which keeps the model simple and efficient.

Business Broker Takeaways

1. Proven Maturity and Scalability: The platform's robust technical infrastructure and mature operations provide a solid foundation for scalability. With a lean team structure and mature platform managed by a fractional CTO, the company is well-positioned for growth with minimal operational disruption.

2. High Client Retention: The company benefits from very low churn rates because it seamlessly integrates into clients' daily routines, without the need for expensive or intrusive equipment, providing stability and steady long-term revenue. This makes it an appealing choice for investors seeking a dependable and resilient business opportunity.

3. Strategic Growth Opportunities: Immediate opportunities exist to expand into new verticals and enhance existing sectors, leveraging its strong niche presence and established credibility. By tapping into these growth areas, a new owner can significantly increase the platform's market reach and profitability.

Growth Opportunities

There is clear room for expansion across several areas that have already shown early success. The channel partner model can be extended to more distributors and service providers who already work with the target customer base. Their partners can bring in multiple accounts, creating a multiplier effect on growth. The business also holds access to federal procurement pathways that have not been fully explored. This opens the door to a wider range of government clients that already require solutions like this.

Sales efforts can be scaled through additional contractors focused on key sectors such as healthcare, education, and municipal services. These industries already show demand, and the product has proven results within them. There is also room to expand digital marketing efforts, improve inbound lead generation, and build more structured outbound campaigns targeting high-value accounts. Paid advertising is an untapped medium.
 
Since the foundation is already in place, these steps can drive growth without major changes to the product.

Summary

This business offers long-term stability and growth potential. Its recurring revenue, strong client retention, and simple operations create a dependable base that has lasted over a decade. The platform addresses a real, ongoing issue for organizations needing to maintain service quality across multiple locations, leading clients to renew and expand. A new owner will find a clean operation with a proven system, low overhead, and growth opportunities. With focus on sales and partnerships, the business can expand significantly while maintaining its simple, effective structure.

Code Name: Thumbs Up

This SaaS Company is Represented by:
WebsiteClosers.com
Technology, Internet & eCommerce Business Brokers
WC 3986