Aug 20, 2019 8:00 am
The Pre-Order is here: Luxe Shine Intense Lipstick
Aug 19, 2019 10:00 am
NEW Luxe Shine Intense Lipstick, now available for pre-order.
Aug 18, 2019 10:00 am
The color of the summer: Coral
Aug 16, 2019 8:00 am
The secret to concealing redness
Aug 15, 2019 8:00 am
Summer isn't over yet
Aug 14, 2019 8:00 am
How to blur pores- No filter needed
Aug 13, 2019 8:00 am
Our best brow pencil now has a refill!
Aug 12, 2019 10:00 am
The official scent of summer
Aug 11, 2019 10:00 am
Get the look: Evening Sparkle
Aug 10, 2019 6:51 pm
Still have your eye on it?
Aug 10, 2019 8:00 am
3 steps to undereye perfection
Aug 9, 2019 8:00 am
Say goodbye to skin concerns
Aug 8, 2019 8:00 am
So. Many. Options.
Aug 7, 2019 8:00 am
It's Glow Season
Aug 6, 2019 8:00 am
The Limited Edition Eye Palette you need
Aug 5, 2019 10:00 am
NEW Couture Drama Palette is here
Aug 3, 2019 10:00 am
Trending Now: Sun-Kissed Lids
Aug 2, 2019 8:00 am
Our Fresh-Faced Skin Regimen
Aug 1, 2019 8:00 am
Get Elizabeth Olsen's Effortless Radiance
Aug 1, 2019 1:45 am
Looking for something in particular?
Jul 31, 2019 8:00 am
Too much sun?
Jul 30, 2019 8:00 am
The Lip Shades of Summer
Jul 29, 2019 9:00 am
Free Full-Size Crushed Lip Color + 3 Minis
Jul 28, 2019 8:00 am
The Shades of Summer
Jul 27, 2019 8:00 am
How To Fake Full Brows
Jul 26, 2019 8:00 am
Everything you need to get your best brows
Jul 25, 2019 8:00 am
Make your look your own
Jul 24, 2019 8:00 am
RSVP "yes" to every wedding this season
Jul 23, 2019 8:00 am
How To: Radiant Glow
Jul 22, 2019 10:00 am
See Your Best Skin
Jul 21, 2019 10:00 am
It's back (until it sells out again...)
Jul 20, 2019 8:00 am
Going...going...gone
Jul 19, 2019 8:00 am
Get Yara Shahidi’s Fresh-Faced Look
Jul 18, 2019 8:00 am
Did someone say happy hour?
Jul 17, 2019 8:00 am
How To: Control Oil & Shine
Jul 16, 2019 8:00 am
NEW Essential Eye Palette in Midnight Orchid
Jul 15, 2019 8:00 am
Prime Time is now. Get a Mini Primer Duo with $75+.
Jul 14, 2019 8:00 am
Skin Long-Wear Weightless, IRL
Jul 13, 2019 10:00 am
Standout eyes—your way.
Jul 12, 2019 10:00 am
The Eye Palette your makeup bag is missing
Jul 11, 2019 8:00 am
Our Fan-Favorite Soothing Cleansing Oil, Revamped.
Jul 10, 2019 8:00 am
NEW Essential Eye Palettes
Jul 9, 2019 8:00 am
Get this limited-edition eye shadow before it's gone.
Jul 8, 2019 8:00 am
Two fresh ways to cleanse.
Jul 7, 2019 8:00 am
Our new cleanser melts makeup away
Jul 6, 2019 8:00 am
A brighter, wide-awake look.
Jul 5, 2019 8:00 am
It’s a Bestseller for a reason
Jul 3, 2019 8:00 am
SPF, Always
Jul 2, 2019 8:00 am
NEW Makeup Melter & Cleanser
Jul 1, 2019 5:00 pm
Soothing Cleansing Oil, now better than ever.
Jul 1, 2019 10:00 am
Happy Canada Day!
Jun 30, 2019 8:00 am
Happy Pride!
Jun 29, 2019 8:00 am
These limited edition shades are going fast
Jun 28, 2019 8:00 am
Start Celebrating Canada Day...
Jun 27, 2019 8:00 am
You’ve got a bright future.
Jun 26, 2019 8:00 am
#ConfidentBeauty with Nyma Tang
Jun 25, 2019 8:00 am
Elizabeth Olsen wears Beige. What’s your shade?
Jun 23, 2019 6:00 pm
Summer = Beach
Jun 23, 2019 8:00 am
Ends Tonight: 20% off Long-Wear Favorites
Jun 22, 2019 8:00 am
Celebrate summer with a Free Crushed Lip
Jun 21, 2019 5:00 pm
Don't Miss the Summer Solstice Event
Jun 21, 2019 8:00 am
The Summer Solstice Event: Long-Wear Favorites at 20% Off
Jun 20, 2019 10:00 am
Final Days: The Last Chance Event
Jun 19, 2019 8:00 am
Ni Ni's go-to products
Jun 18, 2019 8:00 am
Makeup that won’t sweat off.
Jun 17, 2019 10:00 am
The Summer's Best Moisturizer
Jun 16, 2019 10:00 am
Even dads loves a good skincare routine.
Jun 15, 2019 9:00 am
Yara's Top Picks for a Fresh-Faced Glow
Jun 14, 2019 8:00 am
Free full size skincare? Say no more.
Jun 13, 2019 5:00 pm
Going...going...gone
Jun 13, 2019 8:00 am
We’ve got exciting news.
Jun 12, 2019 8:00 am
No-makeup makeup isn’t going anywhere.
Jun 11, 2019 8:00 am
The Summer Skin Essentials.
Jun 10, 2019 10:00 am
#ConfidentBeauty Confessions with Nazanin Kavari
Jun 9, 2019 10:00 am
The color of the season: Rosé
Jun 7, 2019 8:00 am
#ConfidentConfessions with Sazan Hendrix
Jun 6, 2019 8:00 am
Lizzie Olsen's go-to favorites
Jun 5, 2019 8:00 am
See what a difference Corrector makes.
Jun 4, 2019 8:00 am
8 Travel-Sized Bestsellers, for Free!
Jun 3, 2019 9:00 am
25% Off – The Last Call Sale
Jun 2, 2019 10:00 am
We're all about Self-Care Sundays
Jun 1, 2019 8:00 am
The forecast is sunny.
May 30, 2019 8:00 am
Glow season is on.
May 29, 2019 8:00 am
Get This Influencer’s Complete Look
May 28, 2019 8:00 am
Don’t worry, your wedding look is lasting all day
May 27, 2019 10:00 am
Look-at-me lip colors.
May 26, 2019 9:00 am
Your ultimate primer and moisturizer
May 25, 2019 10:00 am
See the transformation.
May 24, 2019 8:00 am
Little luxuries for your bridesmaids.
May 22, 2019 8:00 am
A beauty upgrade for grads.
May 18, 2019 10:00 am
No sun no problem
May 14, 2019 8:00 am
A crush-worthy collab.
May 13, 2019 10:00 am
A foolproof finish—day or night.
May 12, 2019 10:00 am
Treat yourself, Mom.
May 10, 2019 8:00 am
Behind the scenes: Nikki DeRoest at NYFW
May 9, 2019 8:00 am
It's here: The Summer Collection (with new Liquid Eye Shadow!)
May 8, 2019 8:00 am
Moms: Why not treat yourself?
May 7, 2019 8:00 am
Mom-- Our Ultimate Muse
May 6, 2019 9:00 am
NEW Limited Edition Summer Collection
May 5, 2019 8:00 am
5 FREE MINIS
May 2, 2019 8:00 am
Don’t miss this limited-edition influencer collab.
May 1, 2019 8:00 am
NEW Crushed Liquid Lip shades.
Apr 30, 2019 8:00 am
3 essentials for fresh, healthy-looking skin.
Apr 29, 2019 10:00 am
25% Off Brushes- This Week Only
Apr 28, 2019 8:00 am
ENDS TONIGHT: Free Lip Duo
Apr 27, 2019 8:00 am
Lizzie Olsen gives back with the Pretty Powerful Fund
Apr 26, 2019 8:00 am
Still sending her flowers?
Apr 25, 2019 8:00 am
Inspiration for your spring pout
Apr 24, 2019 8:00 am
Your complete inside look is here
Apr 23, 2019 8:00 am
Yara Shahidi x #ConfidentBeauty in NYC
Apr 22, 2019 10:00 am
Get her what she really wants this Mother's Day
Apr 21, 2019 12:00 pm
Ni Ni’s Luxe Lip Lounge
Apr 20, 2019 8:00 pm
Final hours: 25% Off Site-Wide
Apr 20, 2019 4:00 pm
25% off ends TONIGHT.
Apr 20, 2019 12:00 pm
Less than 24 hours left to take 25% off.
Apr 20, 2019 8:00 am
Sold-out exclusive sets are BACK.
Apr 19, 2019 5:00 pm
Get your glow on with 25% off.
Apr 19, 2019 8:00 am
25% off Sitewide Ends Tomorrow
Apr 18, 2019 5:00 pm
Weekend getaway essentials at a steal
Apr 18, 2019 8:00 am
25% off + NEW Exclusive Set