May 20, 2019 2:03 pm
The secret to a perfect blowout ✨
May 15, 2019 2:03 pm
Messy, beachy, and tousled!
May 10, 2019 2:09 pm
The perfect gift for Mom (there’s still time!)
Apr 11, 2019 12:42 pm
Meet Detox Clear ✨
Apr 4, 2019 4:06 pm
Psst…new Detox alert!
Apr 1, 2019 4:06 pm
Are you festival ready? ✨
Mar 20, 2019 2:06 pm
Hello spring, goodbye frizz!
Mar 8, 2019 5:04 pm
We 🖤 On The Rocks!
Mar 5, 2019 4:01 pm
"Did we just become besties?" - Buttercup
Feb 26, 2019 3:01 pm
Time to brush up!
Feb 20, 2019 1:10 pm
Birthday Sale ends TODAY!
Feb 15, 2019 9:04 am
-The party is almost over
Feb 12, 2019 10:02 am
It's our Birthday! 20% off 🎉
Feb 11, 2019 4:03 pm
Need a Detox? 🙋‍♀️
Feb 7, 2019 11:07 am
NEW brush alert 🚨
Jan 28, 2019 9:13 am
LOVE is in the hair 💘
Jan 25, 2019 9:08 am
From weights to waves!
Jan 17, 2019 9:07 am
#1 BEST SELLER 🏆
Jan 9, 2019 9:19 am
Want SUPER clean hair?
Jan 4, 2019 12:02 pm
Meet our NEW Scalp Scrub! 🖤
Jan 1, 2019 9:09 am
New year, new faves!
Dec 26, 2018 9:05 am
For your NYE party ✨
Dec 20, 2018 9:26 am
The perfect gift 💛 (it's not too late!)
Dec 17, 2018 9:07 am
Last day! Get it by Christmas 🎁
Dec 10, 2018 9:08 am
Hurry! One week left
Dec 6, 2018 9:23 am
FREE gift inside 💌
Dec 3, 2018 5:04 pm
WIN. WIN. WIN!
Nov 30, 2018 9:22 am
FINAL HOURS ⚡ 20% off
Nov 28, 2018 4:19 pm
EXTRA 20% off bundles
Nov 26, 2018 9:13 am
Cyber Monday steals 🙌
Nov 23, 2018 9:37 am
BLACK FRIDAY = 20% OFF
Nov 21, 2018 5:11 pm
🚨 PSA: $10 off blowouts
Nov 19, 2018 9:18 am
Holiday hair goals ✨
Nov 15, 2018 9:11 am
Black Friday starts now! (hint: 20% off)
Nov 12, 2018 9:49 am
-prepare for takeoff!
Nov 8, 2018 9:18 am
Who doesn't love a FREE bag? ⭐
Nov 7, 2018 9:03 am
Last chance for FREE Detox!
Nov 6, 2018 9:13 am
Ready. Set. Gift! 💛
Nov 1, 2018 10:29 am
2 words: FREE DETOX
Oct 22, 2018 12:09 pm
Second-day hair? This is for you →
Oct 17, 2018 6:04 pm
HAIR-OWEEN has arrived 🧡
Oct 10, 2018 6:31 pm
Is your hair fall ready?
Oct 5, 2018 12:03 pm
NEW! Holiday Kits ✨ (hint: glitter)
Sep 25, 2018 12:07 pm
Meet our Allure Best of Beauty winner!
Sep 19, 2018 12:07 pm
Goodbye frizz! Hello Brush Crush 💛
Sep 4, 2018 1:47 pm
Free Movie Ticket with your Blowout!
Aug 27, 2018 9:05 am
Up to 50% off? Yes please! 🙌
Aug 23, 2018 12:05 pm
Meet our NEW Heat Protectant Mist 🔥
Aug 9, 2018 9:10 am
It's here! Our Limited Edition collab with Too Faced ✨💗
Jul 25, 2018 7:31 am
Listen now! Our founders launched a podcast.
Jul 11, 2018 9:07 am
Share the love (& $10 Off) 💛
Jul 4, 2018 12:08 pm
Last chance! 20% off ends today 💛🔥
Jul 3, 2018 12:05 pm
INC-redible 💛
Jun 30, 2018 12:04 pm
Stock up! Take 20% off through July 4 💛🔥
Jun 28, 2018 12:12 pm
Thank you!
Jun 25, 2018 9:05 am
Celebrate with us!
Jun 21, 2018 12:08 pm
For the perfect beachy waves... 🌴🌊
Jun 11, 2018 8:08 pm
Updates to our Privacy Policy
May 28, 2018 9:02 am
HOT 🔥 : 20% off Tools Ends Today!
May 25, 2018 12:02 pm
All. Weekend. Long. Take 20% Off Hot Tools! 💛🔥
May 16, 2018 9:03 am
Watch & Learn: Texture 💁
May 6, 2018 3:08 pm
Make Mother’s Day Sweeter!
May 3, 2018 9:09 am
How-To Kick Up the Texture 💁
Apr 29, 2018 12:12 pm
Treat Mom (and Win!) 💛
Apr 26, 2018 12:08 pm
Insta-worthy Festival Faves
Apr 12, 2018 12:05 pm
NEW! Your ticket to texture 💁
Apr 5, 2018 12:05 pm
It's here! Join us for festival season ⚡
Mar 28, 2018 9:24 am
Need a lift? Dry it yourself!
Mar 20, 2018 9:24 am
Big Hair Beginnings...
Mar 16, 2018 12:11 pm
Finishing touches? Meet our favorites 💁🏻
Mar 8, 2018 9:16 am
Meet our New, Limited Edition Tool 💛
Feb 26, 2018 9:17 am
Voilá! How to Get Va-Va-Volume 💛
Feb 17, 2018 12:01 pm
Our Birthday Sale is Almost Over 🎉🎂
Feb 11, 2018 12:01 pm
Celebrate our 8th Birthday with 20% Off 🎉🎂
Feb 8, 2018 12:03 pm
Something BIG is here...💛
Feb 1, 2018 9:17 am
Love is in the hair! 💕
Jan 23, 2018 9:08 am
Meet our NEW Mudslide Hair Mask 💕
Jan 19, 2018 9:08 am
The Bestseller Awards go to... 🏆
Jan 18, 2018 9:08 am
Don't forget! Detox, on us. 🙌
Jan 12, 2018 9:13 am
Our Favorite 2-in-1 (for Post Workouts) 💁
Jan 4, 2018 9:11 am
Start the year with a Detox (on us!)
Dec 21, 2017 9:13 am
The perfect last-minute gift! 🎁
Dec 18, 2017 9:40 pm
Tomorrow! Free Movie Ticket with your blowout!
Dec 15, 2017 8:13 am
Oh ship! Time's Running Out 🎁
Dec 11, 2017 9:13 am
A lil' extra on us! 🎁
Dec 6, 2017 9:11 am
The Perfect Gift(card) 🎁
Dec 4, 2017 9:10 am
Now Playing...
Dec 1, 2017 12:11 pm
It’s back! 12 Days of Giveaways Starts TODAY 🎁
Nov 28, 2017 9:18 am
Giving Tuesday: Shop & save for a cause! 💛
Nov 27, 2017 9:08 am
🎉 Cyber Monday: A deal on a deal!
Nov 24, 2017 12:25 am
🙌 Our Black Friday special is on!
Nov 20, 2017 9:02 am
The Perfect Client Gift 🎁
Nov 18, 2017 12:21 pm
You Can Win!
Nov 3, 2017 12:25 pm
Meet our biggest holiday kit ever 🎁
Oct 30, 2017 9:23 am
Falling for these 🍁
Oct 27, 2017 9:25 am
No tricks, just tips 🎃
Oct 20, 2017 9:13 am
Meet our new travel kits!
Oct 11, 2017 9:27 am
Before and Afters we 💛
Oct 5, 2017 12:27 pm
Style It Yourself: The Cosmo
Sep 27, 2017 9:26 am
Watch & Learn: Our Sleek and Straight Style
Sep 14, 2017 12:31 pm
Meet the Wrap Party!
Sep 5, 2017 12:13 pm
Best in Class!
Sep 2, 2017 12:12 pm
Online only! Labor Day weekend savings 💛
Aug 31, 2017 8:12 pm
Introducing…
Aug 25, 2017 9:04 am
New Look! The Old Fashioned.
Aug 20, 2017 4:04 pm
Extend Your Blowout!
Aug 15, 2017 1:04 pm
Office Essentials ✔💁
Aug 14, 2017 9:01 am
You Could Win! 🖤
Aug 8, 2017 1:02 pm
Shop the Top!
Aug 5, 2017 1:01 pm
Happily Ever After 💛
Aug 4, 2017 9:02 am
Don't forget! Summer Bonus 🌞
Aug 3, 2017 9:01 am
New! Charcoal Shampoo and Conditioner
Jul 29, 2017 12:01 pm
Bring Drybar Home 💛
Jul 8, 2017 12:04 pm
Mix it up! 🍹
Jul 1, 2017 12:01 pm
Summer Treat + 20% off! 🌞
Jun 29, 2017 12:04 pm
Now Showing: DIY Straight Up
Jun 28, 2017 9:00 am
Host an event to dry for 💛
Jun 25, 2017 12:01 pm
We 💛 our products
Jun 23, 2017 9:01 am
Watch & Learn: Our Messy, Beach Look
Jun 13, 2017 9:01 am
Refresh your blowout post-workout!