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Oct 18, 2021 12:01 am
Instant Extensions. Extreme Volume.
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Oct 16, 2021 12:01 am
Ethereal Color for a Natural Flush
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Oct 12, 2021 12:01 am
Discover New Curated Sets
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Oct 1, 2021 6:03 am
An Iconic Duo
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Sep 29, 2021 12:01 am
Meet Your New Niacinamide Skincare Essential
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Sep 27, 2021 12:01 am
Discover Our Limited-Edition Mascara Duo
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Sep 20, 2021 11:00 am
Introducing the Holiday 2021 Collection
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Sep 19, 2021 10:46 am
Your Exclusive Early Access
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Sep 18, 2021 11:16 am
Coming Soon: Ambient Lighting Palette Volume III
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Sep 16, 2021 1:13 pm
Allures 2021 Best of Beauty Winner
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Sep 13, 2021 10:30 am
Instant Extensions. Extreme Volume.
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Sep 10, 2021 11:02 pm
Exclusively Ours
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Sep 9, 2021 12:01 am
Pro Picks for Statement Eyes
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Sep 2, 2021 9:06 pm
Why Customers Love Equilibrium Restoring Essence
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Aug 31, 2021 11:03 pm
Get the Look: Vibrant Rose Eyes
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Aug 26, 2021 9:01 pm
Our Newest Skincare Essential Is Here
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Aug 24, 2021 11:01 pm
Discover Looks Curated By Our Favorite Influencers
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Aug 17, 2021 9:06 pm
Veil Mineral Primer is Back in Stock
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Aug 11, 2021 10:38 am
Your Must-Have Eye Trio
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Aug 6, 2021 7:06 pm
Instant Lash Extensions. Zero Smudging.
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Aug 3, 2021 8:08 pm
Your Secret to a Statement Eye Look That Lasts
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Aug 1, 2021 10:42 am
Your Go-To Summer Lip
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Jul 29, 2021 9:16 am
CelebrateNational Lipstick Day
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Jul 24, 2021 12:01 am
The Ultimate Palette Pleaser
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Jul 22, 2021 12:01 am
The First Step to Healthy-Looking Skin
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Jul 19, 2021 9:00 pm
Get Georgia May Jagger's Signature Eye Looks
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Jul 16, 2021 9:02 pm
Your Ultimate Travel Companion
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Jul 15, 2021 12:01 am
ChooseYour Impact
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Jul 11, 2021 9:03 pm
Customizable. Refillable. Reusable.
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Jul 9, 2021 12:06 pm
Exclusive: Build Your Ultimate Eyeshadow Palette