Jan 19, 2019 9:03 am
Hellooo, hair transformation.
Jan 17, 2019 11:05 am
It all starts with shampoo…
Jan 15, 2019 11:17 am
Detox from product buildup 🚫
Jan 14, 2019 9:05 am
FREE | Perfect hair Day™ set with purchase.
Jan 12, 2019 9:04 am
🚫No More Buildup 🚫
Jan 10, 2019 9:09 am
Smarter haircare starts... HERE.
Jan 8, 2019 9:33 am
FREE Repair + Styling Set.
Jan 7, 2019 9:22 am
NEW | Detoxing Shampoo →
Jan 4, 2019 11:18 am
2018's Top 10 Products (+ MORE...)
Jan 3, 2019 9:05 am
Take 10. Literally.
Jan 1, 2019 7:04 am
FREE Restore Mask for all your resolutions 💫
Dec 14, 2018 9:06 am
Restore + Perfect (for way less).
Dec 12, 2018 9:09 am
Unwrap THIS gift.
Dec 11, 2018 9:06 am
Free No Frizz suprise inside.👇
Dec 10, 2018 9:09 am
Today Only | The gift that keeps on giving.
Dec 9, 2018 8:05 am
FREE | Full-size gift with purchase.
Dec 8, 2018 8:07 am
Water you waiting for? FREE In-Shower Styler. 🚿
Dec 7, 2018 10:16 am
This gift is FIR REAL. 🎄
Dec 6, 2018 10:08 am
ONE DAY ONLY | Free Full-Size Root Lift.
Dec 5, 2018 10:08 am
A gift for Y-O-U.
Dec 4, 2018 9:07 am
FREE | Full size No Frizz Instant De-Frizzer with purchase.
Dec 3, 2018 9:10 am
It's present time (!!!)
Dec 1, 2018 10:08 am
From Us to You: No Frizz deluxe gift set with purchase 🎁
Nov 30, 2018 9:10 am
ENDS TODAY: Free Full deluxe set worth $30.
Nov 27, 2018 8:36 am
One more day: FREE conditioner with shampoo
Nov 26, 2018 9:14 am
FREE conditioner with shampoo. Shop Cyber Monday now.
Nov 25, 2018 9:07 am
LAST CHANCE: Free Dry Shampoo worth $23
Nov 24, 2018 9:10 am
Black. Friday. FOREVER. This deal is still on.
Nov 23, 2018 9:15 am
👇OPEN FOR A FREEBIE👇
Nov 21, 2018 9:11 am
20% OFF. (It’s a BIG deal.)
Nov 19, 2018 10:09 am
More is LESS. (Thanks to free Restore minis.)
Nov 18, 2018 1:04 pm
Fwd: Free Restore favorites inside!
Nov 17, 2018 10:04 am
ONE DAY ONLY: Free travel sizes worth $28
Nov 16, 2018 10:06 am
FREE No Frizz Instant De-Frizzer (!!!) Going... going.. GO.
Nov 15, 2018 10:05 am
Hair, hair! FREE dry shampoo with purchase. 
Nov 14, 2018 10:08 am
FREE travel size with $39+ purchase. GO!
Nov 13, 2018 10:07 am
Full days ahead with today's FREE gift with $39+ orders
Nov 12, 2018 10:05 am
FREE Travel Size Blowout - TODAY ONLY!
Nov 10, 2018 1:05 pm
This weekend only: FREE 3-piece No Frizz set with $39+ orders
Nov 9, 2018 10:08 am
ENDS TODAY: Free travel size when you buy the matching full size
Nov 8, 2018 11:07 am
100% of proceeds donated to girls in STEM. ALL. DAY. LONG.
Nov 7, 2018 10:33 am
One for home. One for everywhere else. 🏠✈
Nov 5, 2018 11:33 am
FREE travel size when you buy the matching full size
Nov 4, 2018 10:03 am
our super smart scientists made a 1-step styling treatment
Nov 3, 2018 10:05 am
We're selling tees now and the💰is going to girls in STEM🔬🙋‍♀️
Nov 2, 2018 10:09 am
it took 5 years to get this customizable body builder right.
Oct 30, 2018 10:33 am
Our latest and greatest plus 10-free bonus gifts!
Oct 29, 2018 10:23 am
10 bonus gifts when you spend $39 on the site through Sunday.
Oct 28, 2018 10:04 am
THIS IS IT FOR A FREE TRANSFORMATION KIT.
Oct 27, 2018 10:04 am
THIS FREE GIFT WILL BE GONE IN A FLASH
Oct 26, 2018 10:08 am
Thank science! Frizz control isn't just for wet hair anymore. 
Oct 24, 2018 11:47 am
3 iconic halloween looks in 4 easy steps (or less).
Oct 23, 2018 10:11 am
Body vs Volume: What's the difference anyway?
Oct 22, 2018 10:05 am
6-piece Perfect hair Day™ set yours FREE with your purchase...
Oct 21, 2018 10:03 am
Less than 24hrs to pick a FREE TREAT inside (No tricks, we swear.)🎃
Oct 19, 2018 10:08 am
pick your treat: free full size hairspray waiting for you inside
Oct 17, 2018 1:24 pm
healthier hair in harsher weather. HERE'S HOW👉
Oct 16, 2018 10:08 am
FREE Full Size Dry Volume Blast
Oct 15, 2018 10:12 am
FREE Full Size Dry Volume Blast
Oct 14, 2018 10:42 am
Last day to get your FREE In-Shower Styler.
Oct 12, 2018 10:43 am
A time-saving styler, YOURS FREE
Oct 11, 2018 11:08 am
Body Builder Reviews are In: 😍😍😍
Oct 10, 2018 11:47 am
FREE 4-piece volume set
Oct 8, 2018 10:05 am
LAST DAY to get a FREE Restore trio set
Oct 7, 2018 10:03 am
Free Restore trio set, just two days left.
Oct 6, 2018 10:05 am
Fall Prep: FREE Restore Trio Set
Oct 5, 2018 9:49 am
name a more iconic, FREE trio...
Oct 4, 2018 10:04 am
Dry Shampoo technology that actually cleans hair
Oct 2, 2018 10:34 am
162🏆(and counting). Shop the winning team.
Sep 30, 2018 9:27 am
Free Gift: Get volume that outlasts your TSA wait time
Sep 28, 2018 10:08 am
3 DAYS ONLY: Travel in style with this FREE GIFT.
Sep 27, 2018 2:08 pm
OVERNIGHT SUCCESS
Sep 25, 2018 12:18 pm
Spend $45 get nearly $40 worth of FREE RESTORE GIFTS
Sep 23, 2018 10:04 am
🎉This celebration offer e n d s. t o d a y. 🎉
Sep 22, 2018 10:05 am
2 award winners. 1 is free. OFFER ENDS TOMORROW. 
Sep 21, 2018 10:12 am
Get 2 Allure award winners for the price of 1.
Sep 20, 2018 11:36 am
These 2 were just named at the Best of Beauty Awards
Sep 19, 2018 10:18 am
LESS THAN 24HRS TO ENTER OUR GIVEAWAY.
Sep 18, 2018 12:54 pm
Fall’s coming: Realign. Renew. RESTORE.
Sep 16, 2018 9:15 am
Last Chance! FREE Full Size Dry Shampoo
Sep 15, 2018 9:05 am
FREE Full Size Dry Shampoo
Sep 13, 2018 11:39 am
Smarter haircare starts here
Sep 11, 2018 10:07 am
Perfect hair days start here 
Sep 10, 2018 2:01 pm
Finally, a hairspray that understands your style(s).
Sep 9, 2018 10:40 am
Don't let the ⏰ strike midnight on your free gifts!
Sep 8, 2018 12:53 pm
Tomorrow! Tomorrow! Your free gifts will be gone tomorrow!
Sep 7, 2018 10:09 am
This weekend: free travel sizes
Sep 6, 2018 11:18 am
Your chance to win free stuff from Living Proof + Dermalogica + Lunya
Sep 4, 2018 11:05 am
NEW! MAKE ROOM FOR BODY BUILDER
Aug 29, 2018 10:08 am
Step out of the 🚿 with your hair already done
Aug 28, 2018 10:07 am
In case you missed it: new + improved
Aug 24, 2018 11:09 am
Now Live: Our new + improved site!
Aug 18, 2018 9:04 am
Ends Today: 6 Perfect hair Day™ favorites for free with orders $39+
Aug 16, 2018 9:06 am
It’s August. It’s Humid. It’s a 24hr Giveaway. 
Aug 15, 2018 10:18 am
Perfect Hair Days Start Here
Aug 14, 2018 10:07 am
How to pack the perfect beach bag 
Aug 13, 2018 9:14 am
🚫 No frizz allowed 🚫
Aug 10, 2018 9:06 am
Make some waves this weekend
Aug 8, 2018 11:10 am
Allure-approved stylers
Aug 5, 2018 10:03 am
Last Chance! Free No Frizz Ends Today
Aug 4, 2018 11:04 am
Temperatures UP ⬆ Frizz DOWN ⬇
Aug 2, 2018 12:05 pm
treat yourself to a transformation on the go
Aug 1, 2018 9:06 am
Instant, FULL on results
Jul 30, 2018 10:06 am
Get your mornings back with no-fuss stylers
Jul 29, 2018 9:50 am
Free samples are adding up
Jul 27, 2018 12:08 pm
If we could only pick 5…
Jul 25, 2018 9:05 am
Free for you: Get the #1 Dry Shampoo on us. 💁
Jul 24, 2018 10:06 am
Merch alert 🚨 FREE pool float!
Jul 23, 2018 9:29 am
Can we float this by you?
Jul 22, 2018 9:05 am
Wash those Sunday scaries out of your hair
Jul 20, 2018 10:27 am
Save time! Start styling in the shower 🚿
Jul 17, 2018 10:19 am
What does 92% less frizz look like?
Jul 15, 2018 4:47 pm
Last chance! Free No Frizz ends today
Jul 14, 2018 9:05 am
☀ Our summer motto
Jul 12, 2018 10:09 am
Go ahead, skip a wash
Jul 10, 2018 11:12 am
This week's offer is a summer hair savior
Jul 9, 2018 1:23 pm
Here's what we've been up to
Jul 8, 2018 10:05 am
Last Chance: 5 Piece Styling Set with $39+ Purchase
Jul 7, 2018 10:05 am
Smarter haircare starts here ➡
Jul 6, 2018 9:54 am
Inside: Our Favorite Summer Style, 2 Ways