Dec 16, 2018 11:12 am
Our New Mascaras Have Us Like 👀
Dec 15, 2018 2:27 am
We Saw You Were Loving This...
Dec 14, 2018 11:40 pm
We Saw You Were Loving This...
Dec 12, 2018 8:39 pm
Our Exclusive Hypnotic Lights Collection Is Here!
Dec 10, 2018 5:03 pm
10 Hours Left!
Dec 9, 2018 11:11 am
Buy One Eyeshadow Palette, Get One HALF OFF.
Dec 5, 2018 3:06 pm
Meet Our Holiday Brush Sets.
Dec 3, 2018 8:47 pm
It's Your Last Chance! This Offer Expires At Midnight.
Dec 2, 2018 12:06 pm
'Tis The Season For A BOGO!
Nov 27, 2018 8:04 am
Today ONLY.
Nov 26, 2018 8:08 am
It's FINALLY Here.
Nov 25, 2018 9:06 am
This Is Seriously the BEST Sale We've Ever Had.
Nov 24, 2018 8:07 am
This Is Seriously the BEST Sale We've Ever Had.
Nov 23, 2018 8:06 am
An UNBEATABLE Sale.
Nov 22, 2018 12:09 pm
EARLY ACCESS Starts NOW. Take 30% OFF!
Nov 20, 2018 7:30 pm
LIMITED TIME ONLY! Shop Our Make It Last Collector's Edition Now.
Nov 18, 2018 11:11 am
Plump Your Pout.
Nov 17, 2018 12:07 pm
Going, Going, It's Going To Be Gone.
Nov 15, 2018 1:08 pm
Meet Our Favorite Collection To Date.
Nov 13, 2018 1:05 pm
It is FINALLY here!
Nov 13, 2018 1:03 pm
It is FINALLY here!
Nov 11, 2018 5:11 pm
We Saw You Were Loving This...
Nov 11, 2018 9:03 am
We Know You Love A Good Deal...
Nov 7, 2018 3:01 pm
Here's what the beauty gurus themselves are saying...
Nov 5, 2018 8:52 pm
We Saw You Were Loving This...
Nov 5, 2018 3:02 pm
Take your beauty routine to the next level 💖
Sep 18, 2018 9:52 am
We Saw You Were Loving This...
Sep 3, 2018 2:00 am
LAST DAY for 20% OFF!
Sep 2, 2018 2:01 am
💋2 DAYS LEFT! 20% Off Labor Day Weekend
Aug 31, 2018 11:07 am
Attention! 20% off SITE WIDE! ✨
Aug 2, 2018 5:48 pm
Eye Toppers are BACK IN STOCK! ✨✨
Jul 29, 2018 3:47 pm
We See You Were Loving This...
Jul 29, 2018 1:02 pm
Soft & Sultry and Pure Passion have arrived! 🌪🔥🌪🔥
Jul 28, 2018 1:04 pm
Reminder! NEW Eyeshadow Palettes + FREE Lipstick 🔥💄🔥💄
Jul 27, 2018 2:15 pm
People are loving our palettes! 😍😍 Join the waitlist!
Jul 25, 2018 1:02 pm
Join the waitlist to get summer's hottest palettes!🔥🔥
Jul 11, 2018 2:30 pm
Join us at BEAUTYCON!
Jul 4, 2018 1:04 pm
LAST DAY for FREE Shipping!
Jul 2, 2018 5:16 pm
Today’s the Day for Free Shipping!
Jun 30, 2018 1:02 pm
✨Summer’s Hottest Neutral Palette is almost SOLD OUT✨
Jun 26, 2018 9:58 am
We See You Were Loving This...
Jun 25, 2018 1:04 pm
✨There is a New Queen in Town! Limited Quantities Available!✨
Jun 24, 2018 1:02 pm
✨Don't Miss It!✨
Jun 18, 2018 9:03 pm
Get it first! Join the waitlist! ✨
May 28, 2018 1:09 pm
LAST DAY! 30% OFF Sitewide plus FREE Minis
May 26, 2018 3:03 pm
Did we mention 30% off? 😍😍
May 26, 2018 1:18 am
We See You Were Loving This...
May 25, 2018 1:08 pm
30% OFF Sitewide plus FREE Minis! Happy Memorial Day Weekend!
May 9, 2018 5:02 pm
Just in time for Mother's Day 🌸🌸
May 4, 2018 1:06 pm
Glitter Lips? Yes, Please! 💋💋
May 2, 2018 1:13 pm
Lavender Highlighter. Yes, it's a thing. 😍😍
Apr 30, 2018 1:02 pm
Glow Like Never Before✨
Apr 28, 2018 1:11 pm
✨All GLITTER No Filler!✨
Apr 27, 2018 1:06 pm
Lips You’ll Love 💋😍
Apr 25, 2018 1:14 pm
✨LIMITED EDITION EYE TOPPERS ALMOST GONE!✨
Apr 23, 2018 1:05 pm
✨Eye Toppers AVAILABLE NOW!✨
Apr 22, 2018 1:14 pm
✨24 Hour Countdown✨Eye Toppers are almost here!✨
Apr 17, 2018 5:46 pm
✨Join the Waitlist! ✨
Apr 13, 2018 1:10 pm
❤ The Only MATTES that MATTER ❤
Apr 10, 2018 1:08 pm
✨The Glow Up is Real ✨
Mar 6, 2018 1:03 pm
✨Best. Skin. Ever. ✨
Mar 1, 2018 5:03 pm
The Liquid Matte You've Been Waiting For 💋
Feb 23, 2018 1:07 pm
✨Restock ✨Best-selling Palettes Are Back! 😍
Feb 14, 2018 3:25 pm
😍 Valentine's Day DEAL! 24 hours Only
Jan 26, 2018 1:03 pm
Shine Bright Like A 💎💋
Jan 24, 2018 1:04 pm
Brush Up On CRUELTY-FREE Beauty! 🐰
Jan 18, 2018 12:04 pm
✨Hello, it's your inner unicorn calling 🦄
Jan 16, 2018 12:08 pm
These Shadow Palettes Will CHANGE Your Life 🙌
Jan 12, 2018 1:04 pm
The All-In-One Concealer 101 🎨
Jan 9, 2018 1:04 pm
💪 Hardworking beauty musts you NEED!
Jan 5, 2018 1:04 pm
NEW Make It Last Setting Powder!
Dec 28, 2017 10:01 am
In with our NEW Lip Toppers...✨
Dec 22, 2017 12:04 pm
YOUR GIFT: 20% off Eye and Lip Products!
Dec 21, 2017 11:52 am
Shop 3 NEW Makeup Bag Musts!
Dec 14, 2017 1:04 pm
Re: Selfie-Approved NEW Touch-up Blur Stick!
Dec 12, 2017 2:05 pm
RE: The #1 Hack For Super Shiny Lips 👄
Dec 7, 2017 2:25 pm
OMG, your complexion will LOVE this! 💖
Dec 5, 2017 10:31 am
Delivered: Your NEW Glow Has Arrived! ✨
Nov 30, 2017 10:31 am
So Shiny, So NEW ✨ Amore Shine Lip Color in 12 Shades!
Nov 27, 2017 7:05 am
One. Day. Only. Up to 20% off EVERYTHING 😍
Nov 24, 2017 10:10 am
 Get a Cruelty Free Luxury Brush! 🐰 On orders $50+ this weekend!
Nov 22, 2017 1:05 pm
It's A Face Off 🙋 15% off 3+ Face Products
Nov 21, 2017 3:04 pm
Thanksgiving Beauty Sale Alert! 🚨
Oct 26, 2017 3:05 pm
Meow, Me-WOW 🐱
Oct 24, 2017 3:04 pm
#insta-ready: Must-Have Fall Eyeshadow Palettes 
Oct 17, 2017 2:03 pm
☀ Sunny With a Chance of Glow 💫
Sep 26, 2017 2:05 pm
7 Brow Tools All-in-One 💙
Sep 20, 2017 2:04 pm
Metallics & Spice & Everything Nice 😚
Sep 13, 2017 6:04 pm
Give Back. Make A Difference. ❤
Sep 6, 2017 3:06 pm
Your perfect four-part harmony is here
Sep 4, 2017 12:00 pm
Get your FREE bag before it's gone
Sep 1, 2017 3:04 pm
👛 Grab the bag! 💄
Aug 29, 2017 3:05 pm
The fix is in
Aug 24, 2017 3:05 pm
Primed for Greatness 👑
Aug 22, 2017 3:04 pm
Go Ahead and Be Extra 💃
Aug 18, 2017 3:04 pm
💖 Thinking pink? 💖
Aug 15, 2017 3:03 pm
Um, can I get an extension?
Aug 10, 2017 3:01 pm
Take a day 💅
Aug 4, 2017 3:04 pm
Not to brag, but…💫
Aug 1, 2017 5:04 pm
✨Take a shine to it ✨
Jul 27, 2017 2:04 pm
Leave your ❤ in San Francisco
Jul 25, 2017 2:03 pm
💋 Swatch this. 💄
Jul 20, 2017 2:04 pm
🌹Stop And See the Roses 😍
Jul 18, 2017 2:04 pm
Four new ways to #flawless
Jul 14, 2017 2:03 pm
Double Down
Jul 11, 2017 2:04 pm
💄Shop 6 NEW limited edition shades of Amore Matte Lip Crème!
Jul 6, 2017 3:03 pm
Just Released! NEW matte & metallic palettes.
Jul 4, 2017 12:01 pm
Hurry! LAST DAY to save 20% 🎇
Jun 29, 2017 3:04 pm
🎇4th Of July SALE! 20% Off STARTS NOW! 🎇
Jun 27, 2017 3:51 pm
We've got it! The best matte makeup for your summer look! 
Jun 22, 2017 3:13 pm
Stock up on our melt-proof, sweat-resistant faves! 💦