Aug 15, 2019 12:03 pm
How To Fake Healthy Hair
Aug 13, 2019 12:02 pm
Jen Atkin’s Favorite Moisturizer
Aug 11, 2019 12:03 pm
The Hair Oil That Started It All
Aug 9, 2019 4:02 pm
How Jen Atkin Protects Her Hair From The Sun
Aug 7, 2019 3:02 pm
HYDRATE YOUR HAIR
Aug 5, 2019 12:03 pm
WE MAKE PERFECT SCENTS
Aug 1, 2019 12:06 pm
TOO MUCH SUN? CHILL OUT WITH THIS
Jul 30, 2019 12:03 pm
SUN SAFETY FOR YOUR HAIR
Jul 25, 2019 12:04 pm
A PAIR FOR YOUR HAIR (AND SKIN)
Jul 23, 2019 12:03 pm
FOR WHEN THE SUN SETS
Jul 18, 2019 12:03 am
FRAGRANCES ARE HERE
Jul 16, 2019 9:05 am
LAST CHANCE FOR EARLY ACCESS
Jul 11, 2019 12:02 pm
JEN’S GUIDE TO LA
Jul 9, 2019 12:05 pm
JEN’S GUIDE TO NORTH BONDI
Jul 7, 2019 3:02 pm
PUT THESE IN YOUR CARRY ON
Jul 3, 2019 12:02 pm
S.O.S = SECRET OUAI SALE
Jul 1, 2019 3:03 pm
FOLLOW THE SCENT
Jun 27, 2019 12:02 pm
PUT THIS IN YOUR BEACH BAG
Jun 25, 2019 12:02 pm
Jen Atkin’s Summer Must-Have + Free Gift
Jun 22, 2019 3:01 pm
NO HEAT? NO PROBLEM
Jun 19, 2019 12:30 pm
EQUALITY OVER EVERYTHING
Jun 18, 2019 12:01 pm
Jen Atkin’s Air Dry Secrets
Jun 17, 2019 12:01 pm
ENDS TONIGHT: YOUR LAST CHANCE FOR 15% OFF
Jun 14, 2019 9:01 am
15% OFF! SHOP FRIENDS & FAMILY SALE
Jun 13, 2019 12:01 pm
THIS OIL DOES EVERYTHING
Jun 11, 2019 12:02 pm
Jen Atkin’s Favorite Multitasker
Jun 6, 2019 12:02 pm
A Guide To Effortless Waves
Jun 4, 2019 12:02 pm
JEN ATKIN’S WAVY HAIR SECRETS
May 30, 2019 3:03 pm
LONG WEEKEND WITHDRAWALS
May 27, 2019 3:03 am
SURPRISE! FREE SHIPPING FOR 24 HRS
May 23, 2019 3:04 pm
CHILL WITH US
May 10, 2019 3:02 pm
THINNING SUPPLEMENTS ARE BACK IN STOCK
May 7, 2019 3:03 pm
WARM WEATHER NECESSITIES
May 2, 2019 3:03 pm
READ THIS EMAIL IF YOU WANT HEALTHIER HARE
Apr 30, 2019 3:15 pm
IF YOU ONLY LOVE YOUR BED & YOUR MOM...
Apr 28, 2019 6:04 pm
A NEW SENSATION: AFTER SUN BODY SOOTHER
Apr 24, 2019 11:03 am
IT'S HERE: AFTER SUN BODY SOOTHER
Apr 18, 2019 12:01 pm
MAKE IT BIGGER, MAKE IT BETTER
Apr 16, 2019 12:02 pm
SPOILERS THIS OUAI
Apr 11, 2019 11:04 am
Meet our new kit, The Easy OUAI
Apr 4, 2019 3:03 pm
See you in Palm Springs
Apr 2, 2019 3:03 pm
OCEAN NOT INCLUDED
Mar 28, 2019 3:03 pm
CANCEL YOUR PLANS FOR THIS
Mar 21, 2019 3:03 pm
A CLEAN SLATE
Mar 19, 2019 3:03 pm
HOW TO STYLE YOUR HAIR WITH NO EFFORT
Mar 17, 2019 9:02 pm
THERAPY, BUT FOR YOUR SCALP
Mar 15, 2019 12:04 pm
BACK IN STOCK: DAILY CARE
Mar 8, 2019 12:02 pm
YES SHE CAN
Mar 5, 2019 12:02 pm
CONDITIONER: A LOVE STORY
Mar 1, 2019 12:02 pm
OVERHEARD AT THE OFFICE
Feb 21, 2019 3:31 pm
FULL TRANSPARENCY: HERE'S A FREE BAG
Feb 19, 2019 1:01 pm
DEW YOU
Feb 16, 2019 12:03 pm
ICYMI: IT'S MADE WITH DIAMONDS
Feb 14, 2019 2:11 pm
IT’S GLOW TIME: HAIR & BODY SHINE MIST IS HERE
Feb 7, 2019 3:03 pm
COMING SOON: SERIOUS GLARE
Feb 1, 2019 3:03 pm
IT'S OUR BIRTHDAY, HERE'S YOUR GIFT
Jan 28, 2019 5:10 pm
IT’S A DATE
Jan 23, 2019 3:01 pm
EXPERTS OUAI IN
Jan 17, 2019 3:03 pm
NEW! OUAI JEWELRY DISH
Jan 14, 2019 12:01 pm
Enter To Win $2870 From Your Fave Brands!
Jan 12, 2019 3:02 pm
YOUR PSYCHIC WILL APPROVE
Jan 10, 2019 3:32 pm
NEW! HEALTHY HAIR IN A TUBE
Jan 3, 2019 2:02 pm
NEW! TREATMENT MASQUE IN A TUBE
Dec 30, 2018 12:01 pm
OUAI x SUMMER FRIDAYS. GET GLOWING!
Dec 26, 2018 11:30 am
New! SHOP OUAI X SUMMER FRIDAYS
Dec 21, 2018 5:03 pm
GIFT CARDS!
Dec 18, 2018 1:02 pm
SUMMER FRIDAYS x OUAI
Dec 14, 2018 2:20 pm
FREE SHIPPING / LAST DAY FOR HOLIDAY DELIVERY
Dec 13, 2018 3:02 pm
XXL Hair Oil + Texturizing Hairspray for only $34
Dec 12, 2018 11:01 am
COOL, FREE THINGS
Dec 6, 2018 12:02 pm
SAVINGS INSIDE
Dec 4, 2018 3:45 pm
V. GOOD PRESENTS
Nov 27, 2018 5:45 pm
Giving Tuesday!
Nov 26, 2018 1:02 pm
LAST CHANCE! OUR BEST DEAL OF THE YEAR
Nov 24, 2018 8:01 am
BLINK AND YOU’LL MISS THE BEST DEAL EVER
Nov 23, 2018 8:02 am
OUR BEST DEAL OF THE YEAR
Nov 20, 2018 2:01 pm
PRODUCT COMBOS + A 50% OFF DEAL
Nov 19, 2018 3:03 pm
OH SH*T
Nov 13, 2018 11:45 am
FRAGRANCE IS BACK (AND GOING FAST)
Nov 11, 2018 1:01 pm
PICK YOUR STATUS: SINGLE, TAKEN, GETTING 11% OFF
Nov 6, 2018 1:30 pm
FRAGRANCE IS COMING: SIGN UP FOR EARLY ACCESS
Nov 6, 2018 1:01 pm
FRAGRANCE IS COMING: SIGN UP FOR EARLY ACCESS
Nov 5, 2018 11:02 am
LAST CHANCE FOR 15% OFF
Nov 4, 2018 12:01 pm
ENDING SOON! SHOP 15% OFF
Nov 3, 2018 11:01 am
15% OFF EVERYTHING!
Nov 2, 2018 1:01 pm
15% OFF SITEWIDE! SHOP FRIENDS & FAMILY SALE
Oct 26, 2018 12:03 pm
LAST CHANCE! WIN $2500 IN STRATEGIST APPROVED ESSENTIALS
Oct 21, 2018 6:02 pm
AMERICA'S MOST WANTED
Oct 16, 2018 3:01 pm
BUILDING BLOCKS
Oct 11, 2018 3:02 pm
OUAI x STRATEGIST! WIN $2500 IN EDITOR APPROVED ESSENTIALS
Oct 10, 2018 5:01 pm
PRO-TIPS FOR THE PERFECT AIR DRY
Oct 2, 2018 3:02 pm
COMPLIMENTS
Sep 27, 2018 6:01 pm
LAST CHANCE! FREE BAG WITH YOUR ORDER
Sep 25, 2018 2:05 pm
TODAY! FREE BAG WITH YOUR ORDER
Sep 20, 2018 3:06 pm
FALL FAVORITES
Sep 18, 2018 3:02 pm
THE VOTES ARE IN
Sep 11, 2018 2:02 pm
NEW, COOL STUFF
Sep 6, 2018 3:01 pm
GUESS WHO'S BACK, BACK AGAIN
Sep 4, 2018 3:03 pm
BACK TO SCHOOL COOL
Aug 28, 2018 11:05 am
LAST CHANCE! SHOP 15% OFF 
Aug 27, 2018 2:04 pm
ENDS TOMORROW! SHOP THE SALE 
Aug 26, 2018 11:03 am
15% OFF EVERYTHING
Aug 23, 2018 3:04 pm
THE PERFECT SCRUB? WE MADE IT
Aug 21, 2018 12:32 pm
NEW! INTRODUCING YOUR DREAM SCRUB
Aug 18, 2018 11:03 am
ENTER TO WIN! ENDLESS SUMMER SHOPPING SPREE
Aug 14, 2018 3:03 pm
SCALP & BODY SCRUB IS COMING
Aug 10, 2018 2:02 pm
GET THICK
Aug 2, 2018 3:06 pm
BEFORE/AFTER
Jul 31, 2018 1:03 pm
NEW! GET THE BODY YOU’VE ALWAYS WANTED
Jul 26, 2018 4:03 pm
PET SHAMPOO REVIEWS ARE IN
Jul 24, 2018 3:01 pm
AIR DRY FOAM IS BACK
Jul 19, 2018 2:02 pm
LOW STOCK! GET OUR PINK TOTE BEFORE IT'S GONE
Jul 17, 2018 4:32 pm
RAISE THE ROOT! VOLUMIZING HAIRSPRAY IS COMING
Jul 15, 2018 6:01 pm
LIMITED EDITION! SHOP PET SHAMPOO WHILE IT LASTS 🐶
Jul 12, 2018 2:03 pm
LIMITED EDITION! SHOP PET SHAMPOO
Jul 10, 2018 4:03 pm
ENTER TO WIN! YOUR WEIGHT IN GOLD PRODUCTS
Jul 5, 2018 4:31 pm
SUMMER BUT MAKE IT FRIZZ FREE
Jul 2, 2018 3:04 pm
PUPPIES INSIDE
Jun 27, 2018 3:45 pm
JUST IN! THE PINK TRANSPARENT BAG
Jun 21, 2018 2:15 pm
SUN OF A BEACH IS BACK + A FREE GIFT