Hi —, Our TWO big sales for summer + back to school are here.

Hi -,

We're soaking up every sunny day we can... while quietly admitting it's almost time to start thinking about fall (and yes, back to school is peeking around the corner, too).

But good news: we have TWO great sales to help you get deals on up to 60% off summer styles they’ll wear right now AND up to 35% off basics they’ll reach for now and into the fall.

So you can get back to enjoying your weekend, here are a few quick places to save:

• Up to 35% off basics like uniforms, joggers, plus baby essentials, too

• Up to 35% off kids activewear including freshly restocked StayCool tees and shorts

• Up to 40% off multipacks for now like swim plus stock up for school days ahead

• Adult tee price drops like unisex fit classic and pocket tees plus women’s fit easy and classic crewneck tees, too

• Up to 60% off summer steals like:

  • Kids deals under $20

  • Baby deals under $15

  • 40% off ALL swim

  • Tops under $15

  • Shorties under $20

​And if that’s not enough, new arrivals have just started to land for fall but there is a LOT more coming very soon (so stay tuned!)

Wishing you a bright and fun summer,

Alex and Team Primary

Primary Kids Inc.
530 7th Ave. Suite 1902 New York, NY 10018
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