Jul 9, 2018 1:04 pm
The kind of lip we've been waiting for... 👄😻
Jun 20, 2018 3:03 pm
Run, don’t walk | LAST CALL, 50% OFF
Jun 20, 2018 7:02 am
HOW DOES FREE SOUND? 👀 | Free Scuba with any order over $25
Jun 20, 2018 3:00 am
✨NEW LOWER✨FLAT RATE INTERNATIONAL SHIPPING! 👯‍♀️
Jun 20, 2018 1:00 am
Everybody wins 💄 | LESS THAN 12 HOURS LEFT TO SHOP
Jun 19, 2018 8:01 pm
TAKE 50% OFF ALL THEBALM FAVES | #STAYREADY
Jun 19, 2018 1:07 pm
FLASH SALE STARTS… NOW! #RUNGIRLRUN
Jun 19, 2018 12:08 pm
GETTING HOT, HOT 🌶 // Flash Sale starts in...
Jun 18, 2018 2:02 pm
Girl, get ready 💃 | FLASH SALE TMRW!
Jun 17, 2018 5:31 pm
SAVE YOUR CASH MONEY // FLASH SALE IN 48 HOURS 💸
Jun 10, 2018 4:10 pm
BOGO DEAL FOR ALL YOU BABETOWNS 💋
Jun 8, 2018 3:49 pm
1 FOR YOU, 1 FOR YOUR BFF 👯‍♀️HAPPY BESTIE'S DAY!
May 25, 2018 3:20 pm
We've updated our policies!
May 8, 2018 3:34 pm
BRONZE DREAMS — SHE'S BACK IN STOCK ✨
Apr 24, 2018 1:16 pm
PLUMP YOUR PUCKER IS OFFICIALLY SHIPPING 👄
Apr 16, 2018 1:30 pm
PREORDER: PLUMP YOUR PUCKER 👄 
Mar 30, 2018 3:01 pm
WE'RE OBSESSED WITH YOUR BROWS, GIRL! 💥
Mar 23, 2018 1:04 pm
WE'VE GOT A LITTLE SURPRISE FOR YOU...
Mar 21, 2018 1:07 pm
THE ULTIMATE BROW PENCIL 💥
Mar 7, 2018 1:03 pm
POWERFUL BROWS ON THE PROWL 🌟NEW🌟
Feb 10, 2018 10:05 am
BRONZE IT UP BABY 
Feb 7, 2018 8:41 pm
HAPPY V-DAY GORGEOUS 🌹❤
Jan 4, 2018 3:19 pm
New Product Alert: Meet Matt(e) Shmaker!
Nov 27, 2017 10:02 pm
SALE EXTENDED! Cyber Monday 50% Off!
Nov 27, 2017 2:05 pm
HAPPENING NOW! Cyber Monday 50% Off Sale!
Nov 27, 2017 12:03 am
Right Now! Cyber Monday 50% Off Sale!
Nov 26, 2017 12:03 am
TOMORROW! Cyber Monday 50% Off Sale!
Nov 24, 2017 4:03 pm
Get Ready! Cyber Monday 50% Off Sale!
Sep 29, 2017 9:02 am
1 HOUR LEFT! 50% Off Back To School Sale!
Sep 28, 2017 10:05 am
RIGHT NOW! 50% Off Back To School Sale!
Sep 27, 2017 10:03 am
TOMORROW! 50% Off Back To School Sale!
Sep 26, 2017 6:10 pm
THIS THURSDAY! 50% Off Back To School Sale!
Feb 28, 2017 9:03 am
Hurry Over! 50% Off Sale—24 Hours Site-wide!
Feb 27, 2017 10:00 pm
theBalm 50% Off Sale—24 Hours Site-wide!
Feb 27, 2017 1:01 pm
Right Now! 50% Off Sale—24 Hours Site-wide!
Feb 24, 2017 9:34 am
Coming Monday! 50% Off Sale—24 Hours Site-wide!
Nov 29, 2016 9:00 am
Only 1 Hr Left! Cyber Monday 50% Off Sale!
Nov 28, 2016 10:02 am
Right Now! Cyber Monday 50% Off Sale!
Nov 27, 2016 3:00 pm
Tomorrow! Cyber Monday 50% Off Sale!
Nov 24, 2016 1:07 pm
Heads Up! Cyber Monday 50% Off Sale!
Nov 12, 2016 8:41 pm
theBalm email list: Subscription Confirmed
Nov 12, 2016 8:41 pm
theBalm email list: Please Confirm Subscription
Mar 30, 2014 1:09 am
Newsletter subscription success